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TAM to Target

TAM to Target

Artisan
US
ICPs
  • Early stage startups (seed-Series A)
  • Growth stage startups (Series B-C)
Industry
  • B2B
  • Education
Language
  • English
Minimum Engagement
  • 6 months

TAM to Target builds AI-driven GTM Operating Systems that transform how B2B companies generate pipeline

TAM to Target builds AI-driven GTM Operating Systems that transform how B2B companies generate pipeline. We've worked with dozens of companies to create integrated inbound-led outbound motions, where every signal, engagement, and touchpoint feeds a unified revenue system, not just another outbound campaign. Our approach starts with signal-based outbound campaigns over email, call, and social. We then connect inbound signals with outbound execution: website visitors trigger personalized outreach, content engagement activates multi-channel sequences, and every CRM interaction informs the next touch. This creates a true GTM system where inbound and outbound amplify each other. The result? Clients like TransAct, Simpliworks, and StudyFetch see 40% meeting-to-close rates and 10%+ positive reply rates consistently. Here’s how we can help you: • If you're a B2B company ready to scale beyond random acts of sales: We'll architect your complete GTM Operating System, integrating your inbound signals, intent data, and CRM activity into coordinated outbound campaigns. Our 4-phase process (Planning → Development → Launch → Optimize) builds a system, not just a sequence. • If you need to connect your inbound and outbound motions: We'll build Clay workflows that turn every marketing touch into sales intelligence, every website visit into targeted outreach, and every content download into a personalized sequence. Think qualified leads with 1:50 positive reply ratios. • If you want ongoing GTM engineering and SDR support: Partner with us long-term as your outsourced GTM Engineering team. We continuously optimize your entire go-to-market motion based on what's actually driving pipeline, not vanity metrics, and our US-based cold callers are ready to convert those leads to meetings. Watch our 2-minute GTM OS overview to see how we transform disconnected sales and marketing efforts into one unified revenue system.

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