Total amount raised
$27.3 Millions
Latest funding date
12/01/2019
Location
G2 Esports has successfully raised $17.3 million over multiple funding rounds, with the latest being a Corporate Round. The organization has attracted notable investors, including Joseph Tsai and YuChiang Cheng, among others.
Keep reading to explore the intricacies of G2 Esports' fundraising journey and the investors backing this dynamic esports organization.
What Is G2 Esports?
G2 Esports, founded in 2013 by Carlos Rodríguez and Jens Hilgers, is a premier esports organization based in Berlin, Germany. The company operates in the digital entertainment, esports, sports, and video games industries.
With an employee count ranging from 101 to 250, G2 Esports is known for its competitive teams in games like League of Legends, Counter-Strike, and Valorant. The organization has a significant global fan base and continues to expand its market presence and inclusivity efforts.
How Much Funding Has G2 Esports Raised?
- Seed Round
- Amount Raised: Not publicly disclosed
- Date: August 2017
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To establish the foundation of the organization and support initial operations.
- Series A
- Amount Raised: $17.3M
- Date: February 2019
- Lead Investors: Seal Rock Partners, Al Tylis, Dan Gilbert, Parkwood Corporation, Everblue Management
- Valuation at Round: $105M
- Motivation Behind the Round: To accelerate global expansion, fund franchise fees, and invest in business and content operations.
- Corporate Round
- Amount Raised: $10M
- Date: December 2019
- Lead Investors: Joseph Tsai
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support global expansion and content growth.
Total Amount Raised: $27.3M. Current Valuation: Not publicly disclosed.
Key Investors
- Joseph Tsai
- Details: Co-founder and executive vice chairman of Alibaba Group. He is also the owner of the Brooklyn Nets.
- Investment Focus Areas: Technology, e-commerce, sports.
- Notable Investments: Alibaba, Brooklyn Nets.
- Al Tylis
- Details: Co-founder and CEO of Standard General, a hedge fund based in New York.
- Investment Focus Areas: Media, telecommunications, technology.
- Notable Investments: Media General, TEGNA.
- Dan Gilbert
- Details: Founder of Quicken Loans and owner of the Cleveland Cavaliers.
- Investment Focus Areas: Real estate, sports, technology.
- Notable Investments: Quicken Loans, Cleveland Cavaliers, StockX.
- Everblue Management
- Details: Investment firm focusing on growth-stage companies.
- Investment Focus Areas: Technology, consumer products, healthcare.
- Notable Investments: Not specified.
- Parkwood
- Details: Investment firm managing the assets of the Rockefeller family.
- Investment Focus Areas: Real estate, private equity, public markets.
- Notable Investments: Not specified.
What's Next for G2 Esports?
G2 Esports is poised for significant growth, with opportunities to expand globally, invest in business operations, and enhance content creation. The recent $17.3 million funding round underscores the potential for further expansion into Europe, North America, and South America, as well as the construction of a 20,000-square-foot esports hub in Berlin.
Future fundraising opportunities are likely, given the organization's ambitious plans and the growing interest in the esports industry. The involvement of high-profile investors suggests that G2 Esports will continue to attract substantial investment to support its expansion and content initiatives.
However, challenges such as managing rapid global expansion, competing with other well-funded esports organizations, and maintaining a diverse portfolio of competitive teams may arise. Navigating the complexities of franchise fees and business operations in a fast-evolving industry will also be crucial for sustained success.
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