Automate LinkedIn messages with La Growth Machine

Once you've set up a LinkedIn message campaign and an audience in La Growth Machine, you can send leads from Clay to an LGM audience using the Create Lead LGM action. You can pass LGM up to 10 custom attributes per lead, so you can personalize the message you send them. You can also look up a lead in LGM from Clay with the Search Lead action.You'll find these two actions in the enrichment panel.

One thing to watch out for - La Growth Machine only accepts strings as custom attributes, not numbers, booleans, or any other data type.Check out the video to see it in action. Let us know if you have any questions!

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