Lauren Vaccarello is the Chief Marketing Officer at Salesloft, a company known for its AI-powered revenue orchestration platforms. With a robust background in brand strategy, digital marketing, and demand generation, she is poised to elevate Salesloft's marketing strategy and global presence. Her leadership aims to make Salesloft the most recognizable brand in sales technology.
Who is the CMO of Salesloft?
Lauren Vaccarello brings a wealth of experience to her role as Chief Marketing Officer at Salesloft. With a background that includes leadership positions at Talend, Box, AdRoll, and Salesforce, she has honed her expertise in brand strategy, digital marketing, and demand generation. Her career is marked by significant achievements, such as authoring two books and serving on the boards of Thryv and SalesHood.
At Salesloft, she is expected to drive the company's marketing strategy and elevate its global presence, ensuring that sales teams worldwide recognize the value of Salesloft’s Modern Revenue Workspace.
Work History
Lauren Vaccarello's work history includes a series of impressive roles at leading companies. Here is a summary of her professional journey:
- Salesloft - Chief Marketing Officer (2022 - Present)
- Talend - Chief Marketing Officer (2019 - 2022)
- Box - Vice President of Marketing (2017 - 2019)
- AdRoll - Vice President of Marketing (2014 - 2017)
- Salesforce - Senior Director of Online Marketing (2011 - 2014)
Education History
Lauren Vaccarello's educational background is as impressive as her professional journey. She holds a Bachelor of Science degree in Marketing from the State University of New York at Albany. Her academic foundation in marketing has been instrumental in shaping her career, providing her with the essential skills and knowledge to excel in various high-profile roles across multiple industries. This solid educational grounding has undoubtedly contributed to her success in leading marketing strategies and driving brand growth for numerous companies.
When did Lauren Vaccarello join Salesloft?
Lauren Vaccarello joined Salesloft as the Chief Marketing Officer on May 24, 2022. With a Bachelor of Science degree in Marketing from Emerson College and further education from the Director's Consortium at Stanford University Graduate School of Business, she brought a wealth of knowledge and experience to the role. As of October 2023, she has been with Salesloft for approximately 1 year and 5 months. Her tenure has been marked by a focus on enhancing the company's marketing strategy and global presence, leveraging her extensive background in brand strategy and digital marketing.