Clay (Free) to take screenshots of past home or pricing pages in WayBack Machine
Before we begin
Want to pull instant screenshots of old versions of home pages, product pages, pricing pages, or other website pages?
This Claybook will find older versions of specific web pages on Archive.org’s Wayback Machine and return URLs and screenshots so you can analyze the evolution of a company’s or competitor’s messaging and positioning.
How it works:
- Paste a URL of a home page, pricing page, or any other URL
- Clay will find the archive.org (Wayback Machine) version for 6, 12, 18, and 24 months ago
- Get URLs to archive.org pages and screenshots, instantly
- Claygent, Clay’s AI web researcher, will analyze past pages and write a brief summary describing the evolution
Steps
Copy this template
First, copy this template in Clay.
If you’re already a user, you’ll be directed to your workspace. If not, you’ll be prompted to create a free Clay account.
The interactive demos on the right will walk you through each step of this Claybook.
Step 2:
Paste a web page URL
Next, in the first column, paste a home page, pricing page, product page, or other page you want to analyze over the last two years. Clay will automatically find the Archive.org URL and take a screenshot.
Note: There are 40-second time delays on screenshots to give Archive.org time to load. Run the Claygent summary column (last column) after all screenshots have been taken, otherwise it won’t have the data it needs to produce a summary.
Step 3:
Edit Claygent prompt (optional)
Currently, Claygent will produce a summary of how a specific page has evolved over time, including changes in pricing, positioning, and messaging. If you want to customize what Claygent looks for, edit the prompt.
Step 4:
Edit timestamps (optional)
Last, if you want to look at the evolution of specific pages over a longer period of time, you can either edit the existing timestamps (which create Archive.org URLs) or add additional ones.
Copy the template
Track changes to customers, company, or competitor home pages, product pages, pricing pages, and more.
Simply copy this template, follow the steps above, and let Clay work its magic.
Learn with our resources
Check out Clay University, read our GTM blog, or try out our top templates to transform your growth ideas into outreach in minutes.
Clay University
Master Clay in a few core lessons. Uplevel your data enrichment, craft better outbound messages, and book more meetings.
Go to market blog
Our best content on growing your GTM motion, from outbound sales automation to AI lead generation.
Integrations
Browse through all the integrations you can connect to Clay in seconds and discover what you can do!
Clay Experts
Hire a Clay Enterprise expert or find a Clay partner to help with your next project
Clay's Chrome extension
Clay’s Chrome Extension makes it wicked easy to find leads almost anywhere on the internet