Clay (Free) to find ICP-fit companies and champions that your personal network knows
Before we begin
Sometimes the easiest way to scale this quarter’s pipeline is to ask your personal network for warm introductions to ICP-fit companies.
But finding out which people in your network have relevant contacts could take days, even weeks. So we built this Claybook to automate it for you.
What you can do with this Claybook:
- Find three people with relevant job titles and seniority level who work at one of your close contact’s last three previous companies
- Use Claygent to qualify whether or not those companies fit your ICP
- Share a list of names of people who your close contacts likely know so you can broker a warm intro
Steps
Copy this template
First, copy this template in Clay.
If you’re already a user, you’ll be directed to your workspace. If not, you’ll be prompted to create a free Clay account.
The interactive demos on the right will walk you through each step of this Claybook.
Step 2:
Use Claygent to check if companies fit your ICP
First, for each of the three past companies your close contact worked at, Claygent, Clay’s AI research agent, will check to see if they fit your ICP. Replace each of the three Claygent prompts with your ICP criteria.
Second, using Clay’s native “Find contacts from company” enrichment, the table will return three people (names + job title) at each ICP-qualifying company (this enrichment won’t run if the company isn’t ICP-fit). To ensure it returns the right people, update all three with the job titles and seniority of your champions.
Step 3:
Paste LinkedIn profile URLs of your customers
Last, paste the LinkedIn profiles of your close contacts into the first column and let Clay work its magic. Once you find ICP fit companies and champions, reach out to your close contacts or customers for warm intros.
Copy the template
Start asking for warm intros to ICP-fit companies and champions through your close contacts. Now you can.
Simply copy this template, follow the steps above, and let Clay work its magic.
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