Rxbar Email Format

Manufacturing
201-500 employees
Chicago, IL, USA

Rxbar is a Chicago-based food manufacturing company that creates transparent, wholesome protein bars and snacks with simple, real ingredients for health-conscious consumers.

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VERIFIED BY CLAY

first.last@rxbar.com

Company Overview

Industry
Manufacturing
Founded
2013
Headquarters
Chicago, IL, USA
Revenue
$100M-$250M
FUNDING Stage
Acquired
Key Executives
Leslie Serro (Vice President of Marketing, Sweet Snacking)

Tech Stack

Adobe Analytics

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Key Executives

Chief Executive Officer

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Chief Finance Officer

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Chief Operating Officer

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Chief Technology Officer

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Chief Marketing Officer

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Chairman

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4.9/5 on G2
40K+ GTM professionals
SOC 2 Type II certified

Frequently Asked Questions

What is the email format of Rxbar?

Rxbar uses the first.last format, so Jane Smith would be jane.smith@rxbar.com.

What are the main product lines that Rxbar sells in 2026?

Rxbar offers several product lines including Classic 12g protein bars, Nut Butter and Oat bars, High Protein bars, RXBAR Minis, and Protein Energy Bites. All are made with simple real-food ingredients like egg whites, dates, and nuts, with no artificial additives.

How does Rxbar's "No B.S." ingredient philosophy show up on its packaging?

Rxbar prints its core ingredients directly on the front of every package, listing items like "3 Egg Whites, 6 Almonds, 2 Dates, No B.S." so consumers can see exactly what they are eating before flipping the bar over.

Who heads the Sweet Snacking marketing division that oversees Rxbar at Mars?

Leslie Serro serves as Vice President of Marketing, Sweet Snacking for Accelerator, a division of Mars Snacking that oversees Rxbar alongside other snack brands. You can use Clay to find her verified contact details at rxbar.com.

When and where did Rxbar first get its start before becoming part of Kellanova and then Mars?

Peter Rahal and Jared Smith created the first RXBAR in 2013 in a basement in Glen Ellyn, Illinois, investing $5,000 of their own money. Kellogg acquired the company for $600 million in 2017, and it later became part of Mars via the Kellanova acquisition completed in late 2025.

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