Kinjil Mathur is the Chief Marketing Officer at Squarespace, where she has been instrumental in leading innovative marketing campaigns since joining the company in 2017. With a background in fashion and a dedication to social change, Mathur brings a unique perspective to her role, successfully blending style and marketing strategies to enhance Squarespace's brand image and reach.
Who is the CMO of Squarespace?
As the CMO of Squarespace, Kinjil Mathur has made a significant impact in the tech industry by blending her fashion sense and marketing expertise to bring a touch of elegance and minimalism to Silicon Valley. Before joining Squarespace, Mathur developed online strategies for renowned fashion retailers such as Neiman Marcus and Saks Fifth Avenue. Her innovative marketing campaigns, such as Squarespace's Super Bowl 2022 ads featuring Zendaya and Andre 3000, showcase her ability to think outside the box and connect with consumers.
Apart from her professional achievements, Mathur is also dedicated to social change initiatives and emphasizes authenticity, social responsibility, and community engagement in her personal branding.
Work History
- Protiviti, Technology Consultant (2003-2004)
- Neiman Marcus, Manager, Marketing Strategy (2004-2007)
- Conde Nast, Online Marketing Manager, Performance Marketing (2007-2008)
- Saks Fifth Avenue, Vice President, Digital Marketing (2008-2013)
- Artspace, Chief Marketing Officer (2013-2014)
- Foursquare, Chief Marketing Officer (2014-2017)
- ORGANIZE.org, Member of the Advisory Board (2014-2020)
- Ellevest, Member of the Advisory Board (2015-present)
- Council of Fashion Designers of America (CFDA) Fashion Trust, Executive Committee Member (2018-present)
- NYCxDESIGN, Advisory Committee Member (2019-present)
- Spotify, CMO Advisory Council (Soundboard) (2020-present)
- Sama, Board Advisor (2022-present)
- Squarespace, Chief Marketing Officer (2017-present)
Education History
Kinjil Mathur holds a BA with Honors in Management of Information Systems and Finance from The University of Texas at Austin. This educational background provided her with a strong foundation in both technology and business, equipping her with the skills necessary to excel in her marketing career and make a significant impact in the tech industry.
When did Kinjil Mathur join Squarespace?
Joining Squarespace in March 2017, Kinjil Mathur took on the role of Chief Marketing Officer, bringing her unique blend of fashion and marketing expertise to the company. As of now, Mathur has been with Squarespace for approximately five years, during which she has made a significant impact on the tech industry and the company's marketing campaigns.