Sukhinder Singh Cassidy is a seasoned technology executive and entrepreneur, currently serving as the CEO of Xero, a leading provider of cloud-based accounting tools. With over 25 years of global leadership experience, Cassidy has held significant roles at companies such as Google, StubHub, Joyus, and Yodlee, showcasing her adaptability and expertise in the tech industry.
Who is Sukhinder Singh Cassidy?
Born in Tanzania and raised in Canada, Sukhinder Singh Cassidy has an impressive background in the tech industry, with experience in investment banking, ecommerce, and financial services. She began her career at Merrill Lynch and later joined Junglee, which was acquired by Amazon. Cassidy co-founded Yodlee in 1999 and served as SVP of Sales and Business Development until 2003. She then joined Google, where she held various leadership roles, including the first General Manager for Google Local & Maps and head of international operations in Asia Pacific and Latin America.
In 2011, she founded Joyus, a video shopping platform for women, and later launched the #ChoosePossibility Project and theBoardlist to increase the representation of women in the tech industry and on company boards. Prior to joining Xero, Cassidy served as the president of StubHub from April 2018 until May 2020. As the CEO of Xero, she brings her extensive global leadership experience and innovative mindset to lead the company through its next phase of expansion and growth.
Work History
- Xero: CEO: 2022 - Present
- Upstart: Board Member-Lead Independent: 2020 - Present
- Acrew Capital: Venture Partner/Venture Advisor: 2021 - Present
- BoardProspects: Founder, Boardlist & Board member: 2015 - Present
- Urban Outfitters: Member Board Of Directors: 2017 - 2022
- StubHub: President: 2018 - 2020
- Ericsson: Member Board Of Directors: 2015 - 2018
- Joyus, Inc.: Founder & Chairman (Founder & CEO through February 2017): 2011 - 2017
- Polyvore: CEO: 2010 - 2010
- Google: President, Asia Pacific and Latin America Operations: 2003 - 2009
- Envestnet | Yodlee: Co-founder and SVP, Business Development: 1999 - 2003
- Amazon (& Junglee): Business Development Manager: 1998 - 1999
- Sky: Analyst: 1995 - 1996
- Merrill Lynch: Financial Analyst - Investment Banking for Financial Institutions: 1993 - 1995
Education History
Sukhinder Singh Cassidy pursued her higher education at the prestigious Ivey Business School at Western University in Canada. She earned her Honors Business Administration (HBA) degree in Business Administration between 1988 and 1992, laying a strong foundation for her successful career in the tech industry.
When did Sukhinder Singh Cassidy join Xero?
Sukhinder Singh Cassidy joined Xero on November 28, 2022, and officially assumed the role of CEO on February 1, 2023. As of now, she has been with the company for a few months. Her appointment as CEO came after a rigorous global recruitment process, and she succeeded Steve Vamos, who retired after nearly five years in the role. Cassidy's extensive global leadership experience and innovative mindset have been instrumental in guiding Xero through its next phase of expansion and growth.