Description

The Clay workflow 'Personalize outbound with prospects main challenges' is highly useful as it allows sales and marketing teams to tailor their communication to directly address the primary concerns or problems faced by their potential customers. This not only shows a deep understanding of the prospect's needs but also helps in crafting more effective and targeted marketing strategies. The personalization can lead to a higher response rate and engagement, improving the overall effectiveness of the marketing or sales campaign.

Update Claygent prompts to your industry/outbound focus

In this workflow, you can use a Google search and AI to find and compare the price of a hotel room between different booking sites, find the total number of rooms that hotel has, recent positive reviews, and if they use a specific type of booking management software. Lastly, you can reach out to people on your prospect list referencing this data.

Example using mutiple types of research to personalize an email.

In this workflow, you'll be able to:

1. Send data from your CRM to Clay from a webhook
2. Enrich company data using company domain and company LinkedIn URL as well as the people that were hired in the last 12 months
3. Update rows in Google Sheets with company reports.

It's important to note that you will need to connect it to your own Google Sheet. To help you, here's the Google Sheet template that you can copy to your own workspace. Be sure to add your data to "Data Company."

This workflow will enable you to:

1. Import leads from Common Room and RB2B
2. Find lookalikes of your warm leads
3. Find people from those lookalikes, enrich them with emails, and send to a Smartlead campaign

In this workflow, you can find LinkedIn profile URLs with only a full name and company name and search those profiles for specific keywords 

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