In this workflow, you'll be able to:

1. Pull in news articles relevant to your search query by extracting the RSS Feed
2. Extract the business referenced in the article with Claygent and enrich it using integrations
3. Find contacts at those companies and enrich them with emails

Description

The Clay workflow 'Find company influencers by following, recent posts, and experience' is an invaluable tool for marketers and sales teams as it enables them to identify key players in their industry. By tracking influencers' activity and analyzing their following, sales and marketing teams can strategically reach out and engage with these influencers, potentially expanding their brand's visibility and reach. Additionally, this workflow streamlines the process of finding collaborators for content partnerships and promotional campaigns, ultimately driving more leads.

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Instructions

Change prompts and formulas to your company's operations and campaign objectives

In this workflow, you can use a Google search and AI to find and compare the price of a hotel room between different booking sites, find the total number of rooms that hotel has, recent positive reviews, and if they use a specific type of booking management software. Lastly, you can reach out to people on your prospect list referencing this data.

Automated pre-call research for AEs and BDRs from prospect name and email. Before using this template please make sure to adjust based on your ICP.

Let's say you have just closed a deal, and are looking to sell to similar companies. With Clay, you can. Use this workflow to:

1. Import opportunity data from Salesforce
2. Find and enrich similar companies based on keywords and industry
3. Find and enrich people from these companies that fit your ICP
4. Use AI to generate some discussion points that can be used for potential outreach
5. Send these records back to Salesforce

In this workflow, you'll be able to:

1. Generate customized landing pages for your leads
2. Reference someone’s job title, company logo, and more
3. Automatically push live updates to all published landing pages

Use this workflow to generate hundreds of pages for your ABM campaigns, outbound email sequences, inbound follow ups, and even ad campaigns, to help your leads convert. For detailed instructions on how to use this template, check out this Claybook