claybook

Create ideal customer profiles and competitive intelligence briefs for any company

Use Clay and ChatGPT to identify ideal customer profiles and create competitive intelligence briefs in seconds

What we used

Clay (Free): to enrich companies and develop ideal customer personas and competitive intelligence briefs

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Before we begin

This Claybook takes enriched company data from Clay, runs it through two different pre-built ChatGPT prompts, and outputs ideal customer profiles and competitive intelligence briefs in seconds. All you need is a company name.

For example, ideal customer profiles: 

And competitive intelligence briefs: 

Steps

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Step 1:

Copy this template

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Step 1:

Copy this template

First, copy this template in Clay.

If you’re already a user, you’ll be directed to your workspace. If not, you’ll be prompted to create a free Clay account.

The interactive demos on the right will walk you through each step of this Claybook.

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Step 2:

Input company names and run the table

Next, add a company name to the first column. Clay will run the table automatically and return ideal customer profiles for each company and competitive intelligence reports.

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Copy the template

Automate ideal customer profile research and competitive intelligence with Clay. 

Simply copy this template, follow the steps above, and let Clay work its magic. 

Copy this template

Need help?

If you have any issue, you can ask for help in Slack or schedule time with a Clay expert.

Learn with our resources

Check out Clay University, read our GTM blog, or try out our top templates to transform your growth ideas into outreach in minutes.

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