Clay (Free): to enrich and qualify potential influencers and draft an outreach email
Before we begin
This is the exact Claybook we use internally to qualify potential influencers and draft invite emails introducing our creator program.
Before we built this table, it used to take us 15-20 minutes to find and qualify potential influencers and draft an outreach message to those we liked. Now it only takes 1-2 minutes.
Here’s what you can do with this Claybook:
- Check to see if potential partners meet your minimum follower threshold
- Verify if they work in your industry
- Flag any potential influencers who work at your competitors
- Analyze recent LinkedIn activity to see if they mention specific keywords related to your industry
- Draft an outreach email introducing your influencer program for all qualified influencers
Steps
Copy this template
First, copy this template in Clay.
If you’re already a user, you’ll be directed to your workspace. If not, you’ll be prompted to create a free Clay account.
The interactive demos on the right will walk you through each step of this Claybook.
Step 2:
Change prompts and formulas
Next, tailor the prompts and formulas to fit your influencer program’s needs and objectives.
Step 3:
Paste LinkedIn URL profiles
Last, paste in the LinkedIn profiles URLs of the people you think may be a good fit for your influencer program. Clay will run the table automatically.
Copy the template
Steal this Claybook for your own influencer program, and shave hours every month finding and qualifying potential partners.
Simply copy this template, follow the steps above, and let Clay work its magic.
Learn with our resources
Check out Clay University, read our GTM blog, or try out our top templates to transform your growth ideas into outreach in minutes.
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