
Total amount raised
$105.3 Millions
Latest funding date

Location
Dynamic Yield has successfully raised funds through multiple rounds, with the last funding round being a Series D. The company is backed by 23 investors, including Union Tech Ventures and Bessemer Venture Partners.
Keep reading to explore the intricacies of Dynamic Yield's fundraising journey and the investors backing this innovative platform.
What Is Dynamic Yield?
Dynamic Yield, founded in 2011, is a leader in personalization and experience optimization solutions. Based in New York, the company was co-founded by Liad Agmon, Ofer Zinger, and Omri Mendellevich.
Operating in industries such as AI, eCommerce, and enterprise software, Dynamic Yield employs between 501 and 1000 people. The company’s flagship product, Experience OS, leverages AI to deliver personalized digital customer interactions, serving over 350 global brands.
How Much Funding Has Dynamic Yield Raised?
- Angel Round
- Amount Raised: Not publicly disclosed
- Date: November 2011
- Lead Investors: Ofer Zinger
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the company's operations and initial development.
- Series A
- Amount Raised: $2M
- Date: April 2013
- Lead Investors: Bessemer Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To develop and enhance the company's core personalization technology.
- Series B
- Amount Raised: $12.3M
- Date: May 2014
- Lead Investors: Marker
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the company's market reach and scale its operations.
- Series C
- Amount Raised: $22M
- Date: December 2016
- Lead Investors: ClalTech, Vertex Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further develop the company's AI capabilities and expand its product offerings.
- Series C
- Amount Raised: $31M
- Date: July 2017
- Lead Investors: ClalTech, Vertex Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate growth and enter new markets.
- Series D
- Amount Raised: $38M
- Date: November 2018
- Lead Investors: Naver, Viola Growth
- Valuation at Round: Estimated at hundreds of millions of dollars, but less than $500 million
- Motivation Behind the Round: To expand into Korea and Japan and integrate technology into Naver's services.
Total Amount Raised: $105.3M. Current Valuation: Not publicly disclosed.
Key Investors
- Naver
- Details: Naver is Korea's top search portal and is also behind messaging apps Line and Snow.
- Investment Focus Areas: Search engines, messaging apps, digital services.
- Notable Investments: Line, Snow.
- Viola Growth
- Details: Viola Growth is a venture capital firm that invests in growth-stage technology companies.
- Investment Focus Areas: Technology, software, digital services.
- Notable Investments: Not publicly disclosed.
- ClalTech
- Details: ClalTech is an investment firm that focuses on technology-driven companies.
- Investment Focus Areas: Technology, media, telecommunications.
- Notable Investments: Not publicly disclosed.
- Vertex Ventures
- Details: Vertex Ventures is a global network of funds that invests in early-stage technology companies.
- Investment Focus Areas: Technology, healthcare, financial services.
- Notable Investments: Grab, Waze, CyberArk.
- Bessemer Venture Partners
- Details: Bessemer Venture Partners is a venture capital firm with a long history of investing in technology companies.
- Investment Focus Areas: Technology, healthcare, financial services.
- Notable Investments: LinkedIn, Shopify, Pinterest.
What's Next for Dynamic Yield?
Dynamic Yield is poised to capitalize on significant opportunities, particularly in expanding its reach in Asia through strategic partnerships. The company's technology, which already impacts 600 million users monthly, has the potential to further integrate into diverse sectors like e-commerce, travel, and finance, driving substantial growth.
Future fundraising appears promising, with interest from major players like Naver and Baidu. This could lead to additional investment rounds, bolstering Dynamic Yield's valuation and enabling further technological advancements.
However, challenges such as competition from giants like Amazon and ensuring data privacy could pose hurdles. Navigating these will be crucial for sustaining growth and maintaining a competitive edge in the personalization market.
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