Who is Anna Sainsbury, the CEO of GeoComply?

Date
August 7, 2024

Anna Sainsbury is the co-founder and CEO of GeoComply, a leading cybersecurity firm specializing in geolocation compliance solutions. Under her leadership, GeoComply has grown into a global powerhouse, providing services to major clients and ensuring seamless compliance across various industries. Sainsbury's vision and dedication have been instrumental in the company's success and continued innovation.

Who is Anna Sainsbury?

With a background in testing and compliance within the gaming industry, Anna Sainsbury co-founded GeoComply in 2011. She initially served as CEO until 2018, then returned to the role in 2022. Under her leadership, GeoComply has grown into a global leader in geolocation compliance solutions, serving industries such as fintech, iGaming, and online broadcasting. Sainsbury's vision has been pivotal in the company's expansion, including achieving unicorn status with a valuation of over US$1 billion. Her dedication to social responsibility is evident through initiatives like Conscious Gaming, which promotes responsible iGaming practices. Additionally, she has been recognized with numerous awards, including the RBC Momentum Award and the BIV Forty Under 40 award.

Work History

Anna Sainsbury's extensive work history showcases her diverse experience and leadership across various industries. Here is a detailed list of her previous roles:

  • GeoComply - CEO, Chairman and Co-Founder (2022 - Present)
  • Chief - Member (2022 - Present)
  • GeoComply - Chairman & Co-Founder (2018 - 2022)
  • GeoComply - CEO (2011 - 2018)
  • American Gaming Association - Board Member (2019 - Present)
  • UNH Franklin Pierce School of Law - Adjunct Professor & Course Lead - UNH Sports Wagering & Integrity Certificate (2019 - Present)
  • Conscious Gaming - Board Trustee (2020 - 2022)
  • MVB Bank - Board Member (2020 - 2022)
  • Gaming Compliance & Regulation - Consultant (2009 - 2011)
  • Technical Systems Testing - Commercial Director (2005 - 2009)
  • Allwest Insurance - Broker (2004 - 2005)

Education History

Anna Sainsbury's educational background is both diverse and comprehensive. She attended the British Columbia Institute of Technology, where she studied Interior Design, Marketing, and Accounting from January 2001 to January 2007. In addition to her studies at BCIT, Sainsbury also earned a Canadian Accredited Insurance Broker certification from the Insurance Brokers Association in January 2005. This blend of creative, business, and specialized insurance education has undoubtedly contributed to her multifaceted approach in her professional endeavors.

When did Anna Sainsbury join GeoComply?

Anna Sainsbury co-founded GeoComply in 2011, marking the beginning of her journey with the company. She initially took on the role of CEO from October 2011 until February 2018. After a brief hiatus, she returned as CEO on January 1, 2022, and continues to serve in this capacity. Over the years, Sainsbury has been instrumental in steering GeoComply to its current status as a global leader in geolocation compliance solutions. Her tenure at GeoComply spans over a decade, reflecting her enduring commitment and leadership within the company.

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