Total amount raised
$57.5 Millions
Latest funding date
6/1/2022
Location
Maze has successfully raised $55 million over two funding rounds, with its most recent Series B round bringing in $40 million. The platform offers a comprehensive suite of tools for user research, enabling teams to gather insights quickly and efficiently.
Keep reading to explore the intricacies of Maze's fundraising journey and the investors backing this innovative platform.
What Is Maze?
Founded in 2018, Maze is a continuous product discovery platform based in Menlo Park, California. The company was established by Jonathan Widawski and Thomas Mary.
Maze empowers product teams to gather user insights throughout the product development cycle. The platform offers tools for participant recruitment, product research, and reporting.
With a team of 101-250 employees, Maze is dedicated to making user research fast, easy, and impactful.
How Much Funding Has Maze Raised?
- Pre-Seed Round
- Amount Raised: $350,000
- Date: May 2018
- Lead Investors: Partech, Seedcamp
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the development of the Maze platform and validate the initial product concept.
- Seed Round
- Amount Raised: $2,000,000
- Date: January 2020
- Lead Investors: Amplify Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the team and accelerate product development.
- Series A
- Amount Raised: $15,000,000
- Date: February 2021
- Lead Investors: Emergence Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and enhance the platform's capabilities.
- Series B
- Amount Raised: $40,000,000
- Date: June 2022
- Lead Investors: Felicis
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To develop new solutions, workflow integrations, and advanced features to democratize product research across larger organizations.
Total amount raised: $57,350,000. Current valuation: Not publicly disclosed.
Key Investors
- Felicis
- Details: Felicis is a venture capital firm that invests in early-stage technology companies. They led Maze's $40 million Series B funding round.
- Investment Focus Areas: Technology, SaaS, Fintech
- Notable Investments: Shopify, Canva, Plaid
- Emergence Capital
- Details: Emergence Capital is known for its focus on enterprise cloud companies. They participated in Maze's Series B funding round.
- Investment Focus Areas: Enterprise Cloud, SaaS, B2B
- Notable Investments: Salesforce, Zoom, Veeva Systems
- Amplify Partners
- Details: Amplify Partners invests in early-stage technology startups. They have been involved in both Maze's Series A and Series B funding rounds.
- Investment Focus Areas: Technology, SaaS, Infrastructure
- Notable Investments: Datadog, Fastly, Gremlin
- Partech
- Details: Partech is a global investment firm that supports technology and digital companies. They participated in Maze's pre-seed and Series B funding rounds.
- Investment Focus Areas: Technology, Digital, SaaS
- Notable Investments: Sendinblue, Made.com, Brandwatch
- Seedcamp
- Details: Seedcamp is a seed-stage investment fund that backs ambitious founders. They were involved in Maze's pre-seed and Series B funding rounds.
- Investment Focus Areas: Seed-stage Startups, Fintech, SaaS
- Notable Investments: TransferWise (now Wise), Revolut, UiPath
What's Next for Maze?
Maze stands at the cusp of significant growth, driven by the increasing demand for remote and unmoderated research tools. With over 60,000 brands already on board, the platform's new features like Reach and Clips are set to attract even more users. The pandemic has only amplified the need for such tools, presenting a vast opportunity for Maze to expand its user base and market reach.
Future fundraising seems promising as Maze continues to innovate and develop new solutions. The recent $40 million Series B round is a testament to investor confidence. However, the competitive landscape, with established players like UserZoom, poses a challenge. Balancing ease of use with advanced features will be crucial for Maze's sustained success.
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