Marcus Tober is the Chief Technology Officer at Semrush, a leading digital marketing and SEO tools company. Known for his expertise in SEO, Marcus has significantly contributed to the tech industry through his innovative approaches and leadership. His role at Semrush underscores his commitment to advancing digital marketing solutions.
Who is the CTO of Semrush?
Marcus Tober, currently the Chief Technology Officer at Semrush, has a rich background in the tech industry. Before joining Semrush, Marcus founded Searchmetrics in 2005, a global search experience platform that has significantly impacted the SEO and digital marketing landscape. His career also includes roles such as IT System Architect and Senior IT Developer at Semrush, as well as System Administrator positions at EUROWEB and VALUEHOST.
Recognized as one of the top 8 “Online Influencers in Digital Marketing” and EU Search Personality of the Year 2016, Marcus continues to drive innovation in his field.
Work History
Marcus Tober's extensive work history showcases his diverse experience and leadership in the tech and digital marketing industries. Here is a list of the places he has worked previously:
- Semrush - SVP Enterprise Solutions (2022 to Present)
- Semrush Deutschland - Managing Director (2022 to Present)
- Webgenau GmbH - Chief Executive Officer (2021 to 2022)
- AutoScout24 - Interim Team Lead SEO (2021)
- Business Keeper (member of EQS Group) - Member Of The Board Of Advisors (2021)
- Searchmetrics - Founder & Chief Innovation Officer (2019 to 2021)
- Searchmetrics - President (2012 to 2019)
- Searchmetrics - Founder and Managing Director (2005 to 2019)
- Ecards and more GmbH - Founder (2007 to 2014)
- Idealo Internet GmbH - SEO Specialist (2004 to 2005)
Education History
Marcus Tober's educational journey is marked by a strong foundation in both technical and creative fields. He earned a Diploma in Computer Science from the Berlin University of Applied Sciences Berlin (BHT), where he studied from January 2002 to January 2005. Prior to this, he attended the School of Audio Engineering (SAE) from January 2001 to January 2002, where he completed a program as a Multimedia Producer with a focus on Media Design. This diverse educational background has equipped Marcus with a unique blend of skills that have undoubtedly contributed to his success in the tech and digital marketing industries.
When did Marcus Tober join Semrush?
Joining Semrush in January 2022, Marcus Tober has quickly established himself as a key player within the company. He currently holds the positions of SVP Enterprise Solutions and Managing Director at Semrush Deutschland. Although Marcus is not the Chief Technology Officer, his contributions to the company are significant. With his extensive background in digital marketing and SEO, Marcus has been with Semrush for approximately two years, bringing a wealth of experience and innovation to the team.