Total amount raised
CA$12.5 Millions
Latest funding date
Location
Proactive has successfully raised funds through multiple rounds, with its latest being a Series C on October 25, 2021. The company is backed by notable investors including Canaccord Genuity Group and Yorkville Asset Management.
Keep reading to explore the intricacies of Proactive's fundraising journey and the investors backing this innovative platform.
What Is Proactive?
Proactive, founded in 2006, is an international news and media organization headquartered in Toronto, Ontario, Canada. The company was established by Andrew McCrea, Craig Ribton, and Ian McLelland.
Proactive specializes in providing news and media coverage for small to mid-capitalization companies listed on stock exchanges. Their services include breaking news, comments, and analysis on these companies globally.
With a team of 101-250 employees, Proactive operates additional offices in London, Australia, and the United States, ensuring comprehensive coverage and support for their clients worldwide.
How Much Funding Has Proactive Raised?
- Series C
- Amount Raised: CA$4M
- Date: October 2021
- Lead Investors: Canaccord Genuity Group
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand their global reach and enhance their technological infrastructure.
- Series B
- Amount Raised: CA$3M
- Date: June 2021
- Lead Investors: Yorkville Asset Management
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To fund organic growth and support merger and acquisition activities.
- Venture Round
- Amount Raised: CA$5.5M
- Date: January 2018
- Lead Investors: Mobeus Equity Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and increase market penetration.
Proactive has raised a total of CA$12.5M. The current valuation is not publicly disclosed.
Key Investors
- Canaccord Genuity Group
- Details: Canaccord Genuity Group is a global, full-service investment banking and financial services company. They provide a wide range of services including wealth management and capital markets.
- Investment Focus Areas: Investment banking, financial services, wealth management.
- Notable Investments: Not publicly disclosed.
- Yorkville Asset Management
- Details: Yorkville Asset Management is a private investment management firm based in Canada. They specialize in providing tailored investment solutions to high-net-worth individuals and institutions.
- Investment Focus Areas: Private equity, real estate, fixed income.
- Notable Investments: Not publicly disclosed.
- Mobeus Equity Partners
- Details: Mobeus Equity Partners is a UK-based private equity firm. They focus on investing in growing businesses across various sectors.
- Investment Focus Areas: Technology, healthcare, consumer goods.
- Notable Investments: Virgin Wines, Preservica, Wetsuit Outlet.
What's Next for Proactive?
Proactive stands at the cusp of significant growth opportunities, driven by the increasing demand for real-time financial news and executive interviews. With substantial engagement metrics, such as 809 million search results and 165 million content views in 2020, the company is well-positioned to expand its user base and enhance its platform's features.
Future fundraising efforts may be on the horizon to support organic growth and strategic acquisitions, ensuring Proactive remains competitive in a rapidly evolving market. However, the company must navigate challenges such as integrating acquisitions and maintaining high engagement levels amidst fierce competition from other financial news platforms.
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