Learn how to use this template
Description
The Clay workflow 'Find company influencers by following, recent posts, and experience' is an invaluable tool for marketers and sales teams as it enables them to identify key players in their industry. By tracking influencers' activity and analyzing their following, sales and marketing teams can strategically reach out and engage with these influencers, potentially expanding their brand's visibility and reach. Additionally, this workflow streamlines the process of finding collaborators for content partnerships and promotional campaigns, ultimately driving more leads.
Instructions
Change prompts and formulas to your company's operations and campaign objectives
This template utilizes a combination of data providers to find work emails, starting with personal emails. Here's how it works:
- Finds a person's professional profile identifier via their personal email
- From their profile, finds their current company and that company's domain
- Finds their work email using their name (from the newly found profile) and company domain
To find each of these data points, the template utilizes waterfalls – a powerful Clay feature that allows fetching data from multiple sources, providers, or databases with ease.