Sara Varni is the Chief Marketing Officer at Datadog, a leading observability and security platform for cloud applications. With over 15 years of experience in marketing enterprise software products, she has previously held significant roles at Attentive, Twilio, and Salesforce. Her strategic vision and leadership are expected to drive Datadog's growth and market presence.
Who is the CMO of Datadog?
With a robust background in marketing enterprise software products, Sara Varni brings over 15 years of experience to her role as Chief Marketing Officer at Datadog. She has previously held significant leadership positions at Attentive and Twilio, where she was instrumental in scaling the marketing functions and driving revenue growth. At Salesforce, she contributed to multiple senior marketing roles, shaping the company's strategic direction. Varni holds a Bachelor of Science in Business Administration from Bucknell University and an MBA from The Anderson School of Management at UCLA.
Work History
Here is a detailed look at Sara Varni's extensive work history:
- Datadog - CMO (2024 - Present)
- Attentive - CMO (2021 - 2024)
- Twilio Inc. - CMO (2018 - 2021)
- Salesforce - SVP of Marketing, Sales Cloud (2015 - 2018)
- Salesforce - CMO, Desk.com (2014 - 2015)
- Salesforce - Sr. Director, Product Marketing, AppExchange (2012 - 2014)
- Salesforce - Director, Product Marketing, AppExchange (2011 - 2012)
- Salesforce - Senior Product Marketing Manager, AppExchange (2009 - 2011)
- Salesforce - Product Marketing Manager (2007 - 2009)
- ServiceSource - Client Care Marketing Manager (2006 - 2007)
Education History
Sara Varni's educational journey began at Bishop O'Dowd High School, where she laid the foundation for her future academic and professional success. She then attended Bucknell University, earning a Bachelor of Science with honors in Business Administration from 1996 to 2000. Building on her undergraduate achievements, Varni pursued an MBA at the UCLA Anderson School of Management, completing her degree between 2004 and 2006. This solid educational background has undoubtedly contributed to her strategic vision and leadership in the marketing field.
When did Sara Varni join Datadog?
Joining Datadog as Chief Marketing Officer on February 5, 2024, Sara Varni brings a wealth of experience from her previous roles at Attentive, Twilio, and Salesforce. As the CMO, she is expected to leverage her extensive background in marketing enterprise software products to drive Datadog's growth and market presence. Since her appointment, Varni has been instrumental in shaping the company's strategic direction, focusing on product engineering and technology. Her tenure at Datadog marks a new chapter in her illustrious career, which spans over 15 years in the industry.