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Naureen Hassan is the CEO of DriveWealth, a leading global embedded investing platform and broker-dealer that enables investing products for businesses and consumers worldwide. Prior to joining DriveWealth, she served as President of UBS Americas, leading a $14B revenue division, and has held senior executive roles across Morgan Stanley, the Federal Reserve Bank of New York, and Charles Schwab.
Who is the CEO of DriveWealth?
Naureen Hassan is the CEO of DriveWealth, a leading global embedded investing platform and broker-dealer that provides investing products for businesses and consumers. A distinguished financial services executive, she brings deep expertise in operational excellence, digital innovation, and regulatory management across global banking and wealth management.
Naureen's career spans some of the most prominent institutions in financial services. She served as President of UBS Americas, where she led a $14B revenue division with 25,000 employees and spearheaded UBS's integration of Credit Suisse in the Americas—the first-ever acquisition between two globally systemically important financial institutions. Before that, she drove innovations across payment operations, technology, human resources, risk management, and finance at the Federal Reserve Bank of New York. Earlier, as Chief Digital Officer of Morgan Stanley's Wealth Management business, she led large-scale digital transformation to improve client experience and financial advisor effectiveness and efficiency. At Charles Schwab, she drove strategy and platform innovation for the Investor Services division, served on the firm's Executive Committee, and was Chief Operating Officer of Schwab Bank and a member of its board. Naureen has been recognized for her transformative work in wealth management by Barron's List of 10 People to Watch, Investment Advisor's IA 25, and Investment News's leading innovators.
Work History
- DriveWealth, CEO (October 2025 - Present)
- UBS, President Americas (October 2022 - December 2024)
- FINRA, Member, Board of Governors (February 2024 - September 2024)
- McKinsey & Co., Inc, Business Analyst (September 1993 - June 1996)
Education History
Naureen Hassan holds a degree in Economics from Princeton University, an educational foundation that has supported her distinguished career across financial services, digital innovation, and executive leadership.
When did Naureen Hassan join DriveWealth?
Naureen Hassan assumed the role of Chief Executive Officer at DriveWealth in October 2025. Prior to joining DriveWealth, she held senior executive positions at UBS, the Federal Reserve Bank of New York, Morgan Stanley, and Charles Schwab, bringing a wealth of experience in operational excellence and digital transformation to her leadership of the platform.
