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Rachel Thornton is the Chief Marketing Officer at Fivetran, bringing over 25 years of experience in the B2B tech industry. She has held significant leadership roles at Amazon Web Services, Salesforce, Cisco Systems, and Microsoft.
Who is the CMO of Fivetran?
Rachel Thornton, the Chief Marketing Officer at Fivetran, brings a wealth of experience from her previous roles at Amazon Web Services, Salesforce, Cisco Systems, and Microsoft. With over 25 years in the B2B tech industry, she has a proven track record in leading comprehensive marketing strategies, product positioning, and brand development.
At Fivetran, she is responsible for driving the company's global marketing initiatives, leveraging her extensive background to enhance customer acquisition and brand presence.
Work History
Rachel Thornton's extensive career in the B2B tech industry includes a variety of significant roles at leading companies. Here is a detailed list of her work history:
- Fivetran - CMO (2023 - Present)
- MessageBird - CMO (2022 - 2023)
- Amazon Web Services (AWS) - CMO (2020 - 2022)
- Amazon Web Services (AWS) - VP, Global Field Marketing and Partner Marketing (2019 - 2020)
- Amazon Web Services (AWS) - Director, Global Field Marketing, Partner Marketing and Events (2015 - 2019)
- Amazon - Director of Marketing, Amazon Student (2013 - 2015)
- salesforce.com - VP, Americas Marketing (2012 - 2013)
- salesforce.com - VP, Dreamforce (2010 - 2012)
- salesforce.com - Sr. Director, Marketing (2009 - 2011)
- salesforce.com - Director, Americas Field Marketing (2007 - 2009)
- Cisco Systems - Sr. Manager, Marketing (2000 - 2007)
- Microsoft - Marketing Manager (1997 - 2000)
Education History
Rachel Thornton's educational journey began at the University of California, Berkeley, where she earned a Bachelor of Arts in English. She furthered her education at the Thunderbird School of Global Management, obtaining a Master's degree in International Business & Management. This diverse academic background has equipped her with a strong foundation in both the humanities and business, contributing to her successful career in the B2B tech industry.
When did Rachel Thornton join Fivetran?
Rachel Thornton joined Fivetran as the Chief Marketing Officer on June 1, 2023. With her extensive background in the B2B tech industry, she has been instrumental in driving the company's marketing strategies and initiatives. As of now, Rachel Thornton has been with Fivetran for several months, bringing her wealth of experience from previous roles at Amazon Web Services, Salesforce, Cisco Systems, and Microsoft to enhance Fivetran's market presence and customer engagement.
