
Total amount raised
$45.7 Millions
Latest funding date

Location
Too Good To Go has successfully raised significant funding through multiple rounds, attracting a diverse group of investors. The platform offers a unique solution to food waste by connecting users with surplus food from local businesses at reduced prices.
Keep reading to explore the intricacies of Too Good To Go's fundraising journey and the investors backing this impactful platform.
What Is Too Good To Go?
Too Good To Go, founded in 2015 in London, United Kingdom, is a social impact company dedicated to reducing food waste. The company was established by Chris Wilson and Jamie Crummie.
They developed an app that connects users with surplus food from local businesses, allowing them to purchase it at a discounted price. This initiative helps save perfectly good food from being discarded, contributing to a more sustainable world.
With a workforce of 1001-5000 employees, Too Good To Go continues to expand its mission globally, empowering people to fight food waste and enjoy delicious meals at reduced prices.
How Much Funding Has Too Good To Go Raised?
- Venture Round
- Amount Raised: €6M
- Date: December 7, 2018
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand operations and increase market presence.
- Venture Round
- Amount Raised: £6M
- Date: February 5, 2019
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support growth and enhance technological capabilities.
- Series B
- Amount Raised: Not publicly disclosed
- Date: December 1, 2020
- Lead Investors: Blisce
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and enter new markets.
- Venture Round
- Amount Raised: $31.1M
- Date: January 7, 2021
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand operations in the U.S. and mitigate the impact of COVID-19.
- Series C
- Amount Raised: Not publicly disclosed
- Date: March 20, 2021
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further expand and solidify market position.
- Venture Round
- Amount Raised: Not publicly disclosed
- Date: November 9, 2021
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To continue growth and innovation in food waste reduction.
- Venture Round
- Amount Raised: Not publicly disclosed
- Date: July 1, 2022
- Lead Investors: Blisce
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance technological infrastructure and expand globally.
Total Amount Raised: $31.1M
Current Valuation: Not publicly disclosed
Key Investors
- Blisce
- Details: Blisce is a venture capital firm that focuses on supporting companies with a positive social impact. They led the investment round for Too Good To Go in January 2021.
- Investment Focus Areas: Sustainability, technology, consumer goods.
- Notable Investments: Spotify, Pinterest, Too Good To Go.
- Audeo Ventures
- Details: Audeo Ventures is an investment firm that provides capital to innovative startups. They have been involved in multiple funding rounds for Too Good To Go.
- Investment Focus Areas: Technology, healthcare, consumer products.
- Notable Investments: Not publicly disclosed.
What's Next for Too Good To Go?
Too Good To Go is poised to seize a significant opportunity in the U.S. market, where food waste remains a pressing issue. By partnering with a diverse range of food businesses, including hotels, restaurants, and supermarkets, the company can tap into a largely untapped market. The potential for growth is immense, given the high levels of food waste at consumer-facing levels in the U.S.
Future fundraising efforts are likely to be bolstered by the company's recent success in raising $31 million. This financial backing will support their expansion plans and technological advancements. However, challenges such as establishing a strong market presence and competing with other surplus food apps like Flashfood and Karma may arise. Educating consumers and businesses about the benefits of using surplus food marketplaces will also be crucial for sustained growth.
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