How Much Did Hightouch Raise? Funding & Key Investors

Date
March 24, 2025
Hightouch

Total amount raised

$172.2 Millions

Latest funding date

Hightouch

Location

Title

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Hightouch has successfully raised significant funding over multiple rounds, attracting notable investors such as Y Combinator and Afore Capital. The platform offers a composable customer data platform and AI decisioning tools designed to enhance marketing and personalization efforts.

Keep reading to explore the intricacies of Hightouch's fundraising journey and the investors backing this innovative platform.

What Is Hightouch?

Hightouch, founded in 2018, is a San Francisco-based company specializing in customer data synchronization. The platform connects data warehouses with CRM, marketing, and support tools, ensuring seamless data integration and utilization.

Founded by Josh Curl, Kashish Gupta, and Tejas Manohar, Hightouch offers a Composable Customer Data Platform (CDP) and AI Decisioning tools. These features enable businesses to personalize marketing campaigns and enhance customer engagement.

With a team of 101-250 employees, Hightouch continues to innovate in the data and AI space, providing solutions that maintain data integrity and security while optimizing marketing efforts.

How Much Funding Has Hightouch Raised?

  1. Pre-Seed Round
    • Amount Raised: Not publicly disclosed
    • Date: August 2019
    • Lead Investors: Afore Capital
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To kickstart the development of Hightouch's core platform.
  2. Seed Round
    • Amount Raised: $2.1M
    • Date: December 2020
    • Lead Investors: Afore Capital
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To expand the team and accelerate product development.
  3. Series A
    • Amount Raised: $12.1M
    • Date: July 2021
    • Lead Investors: Amplify Partners
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To scale the platform and enhance data integration capabilities.
  4. Series B (First Round)
    • Amount Raised: $40M
    • Date: November 2021
    • Lead Investors: ICONIQ Growth
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To support the launch of new features and expand market reach.
  5. Series B (Second Round)
    • Amount Raised: $38M
    • Date: July 2023
    • Lead Investors: Bain Capital Ventures
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To further develop AI decisioning tools and enhance customer data synchronization.
  6. Series C
    • Amount Raised: $80M
    • Date: February 2025
    • Lead Investors: Sapphire Ventures
    • Valuation at Round: $1.2B
    • Motivation Behind the Round: To accelerate the adoption of AI Decisioning and support enterprise adoption of the Composable CDP.

Total Amount Raised: $172.2M. Current Valuation: $1.2B.

Key Investors

  • Sapphire Ventures
    • Details: Sapphire Ventures is a global software venture capital firm with over $10 billion in assets under management. They focus on scaling companies to become category leaders.
    • Investment Focus Areas: Enterprise technology, AI, data analytics, cloud computing.
    • Notable Investments: LinkedIn, Box, Square.
  • ICONIQ Growth
    • Details: ICONIQ Growth is a venture capital firm that invests in technology-driven companies at various stages of growth. They have a strong track record in supporting high-growth companies.
    • Investment Focus Areas: Technology companies, particularly those in the growth stage.
    • Notable Investments: Snowflake, Datadog, Uber.
  • Bain Capital Ventures
    • Details: Bain Capital Ventures is a venture capital firm that invests in seed to growth-stage companies across multiple sectors. They are known for their strategic support and extensive network.
    • Investment Focus Areas: Fintech, enterprise software, infrastructure.
    • Notable Investments: LinkedIn, DocuSign, Jet.com.
  • Amplify Partners
    • Details: Amplify Partners is a venture capital firm that focuses on early-stage technology companies. They provide hands-on support to help startups scale.
    • Investment Focus Areas: Early-stage technology companies, enterprise software, infrastructure.
    • Notable Investments: Datadog, Fastly, Gremlin.
  • Y Combinator
    • Details: Y Combinator is a startup accelerator that provides seed funding, advice, and connections to early-stage startups. They have a strong reputation for nurturing successful companies.
    • Investment Focus Areas: Early-stage startups across various sectors.
    • Notable Investments: Airbnb, Dropbox, Stripe.

What's Next for Hightouch?

Hightouch stands at the cusp of a significant opportunity with its AI Decisioning product, poised to revolutionize marketing personalization. The platform's ability to integrate with over 250 tools and its adoption by enterprise customers like PetSmart and Spotify highlight its potential to dominate the market. The recent $80 million Series C funding round, led by Sapphire Ventures, underscores the confidence investors have in Hightouch's growth trajectory.

Future fundraising seems promising, given the company's rapid revenue growth and the increasing demand for AI-driven marketing solutions. However, Hightouch will need to navigate challenges such as intense competition from established players like Salesforce and Twilio, and the technical complexities of seamless data integration. Maintaining innovation and ensuring data security will be crucial as they scale their operations.

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