Who is the CMO of Instacart? Laura Jones's Bio

Date
October 25, 2024

Laura Jones is the Chief Marketing Officer at Instacart, where she is responsible for shaping the brand and driving growth. With a background that includes senior roles at Uber, Google, and Visa, she brings a wealth of experience to her current position. Laura holds an MBA from Stanford University and a Bachelor's degree from Dartmouth College.

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Laura Jones
instacart.com

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Who is the CMO of Instacart?

Bio | Laura Jones

With a robust career in marketing, Laura Jones currently serves as the Chief Marketing Officer at Instacart. Before joining Instacart, she held significant roles at Uber, including Global Head of Marketing for its Rides business, where she built the global product marketing team from scratch. Her professional journey also includes senior marketing positions at Google and Visa.

At Instacart, she is responsible for shaping the brand, driving growth, and overseeing all marketing functions, including brand, partner, and product marketing, CRM, and the Creative Studio.

Work History

Laura Jones has an extensive and impressive work history, having held various significant roles across multiple renowned companies. Here is a detailed list of her previous positions:

  • Instacart: Chief Marketing Officer (July 2022 to Present)
  • Instacart: Head Of Marketing (December 2021 to July 2022)
  • Instacart: VP, Brand & Marketing (June 2021 to July 2022)
  • Match Group: Member Board of Directors (March 2024 to Present)
  • UNICEF USA: Member Board of Directors (May 2023 to Present)
  • Uber: Global Head of Marketing - Rides & Masterbrand, Senior Director (June 2015 to June 2021)
  • Uber: Global Head of Product Marketing, Director (January 2018 to January 2020)
  • Uber: Group Product Marketing Manager (January 2016 to January 2018)
  • Uber: Senior Product Marketing Manager (January 2015 to January 2016)
  • Squad: Advisor (January 2018 to January 2020)
  • Google: Brand & Marketing Communications, Commerce (January 2011 to January 2015)
  • Visa: Business Leader, Innovations and eCommerce Marketing (January 2010 to October 2011)
  • Visa: Manager, Global Innovation Strategy (January 2009 to January 2010)
  • method products inc.: Intern, Brand Management (January 2008 to January 2008)
  • Deloitte Consulting: Consultant (August 2004 to April 2007)
  • Education History

    Laura Jones has a diverse and well-rounded educational background. She earned her MBA from Stanford University, where she focused on Design Thinking, Marketing, and Strategy from 2007 to 2009. Prior to that, she completed her Bachelor's degree in Economics and Government at Dartmouth College, studying there from 2000 to 2004. During her time at Dartmouth, she also spent a term abroad at The London School of Economics and Political Science (LSE) in 2002, where she delved into Political Economy. Her academic journey began at Lick-Wilmerding, where she obtained her high school degree, attending from 1996 to 2000.

    When did Laura Jones join Instacart?

    Laura Jones joined Instacart in June 2021 as the VP of Brand and Marketing. She quickly advanced within the company, becoming the Head of Marketing in December 2021 and then the Chief Marketing Officer (CMO) in July 2022. As of October 2023, Laura has been with Instacart for over two years. Her tenure has been marked by significant contributions to the company's marketing strategies and brand development.

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