Total amount raised
$209 Millions
Latest funding date
Location
Pixis has successfully raised significant funding through multiple rounds, with its latest being a Series C. The company offers a codeless AI infrastructure platform designed to enhance marketing campaigns through advanced AI models.
Continue reading to delve into the details of Pixis' funding journey and the investors who are backing this innovative platform.
What Is Pixis?
Founded in January 2020, Pixis is a company that provides a codeless AI infrastructure platform designed to enhance marketing campaigns. The company is based in an undisclosed location and focuses on growth marketing through advanced AI models.
Pixis was founded by Harikrishna Valiyath, Shubham A Mishra, and Vrushali Prasade. Their platform includes a suite of products and plugins aimed at helping businesses scale their data-driven marketing efforts.
With a team of 251-500 employees, Pixis continues to innovate in the field of AI-driven marketing, offering tools for targeting, performance optimization, and generative AI capabilities.
How Much Funding Has Pixis Raised?
- Seed Round
- Amount Raised: Not publicly disclosed
- Date: February 2020
- Lead Investors: Sprout Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the development of their AI infrastructure platform.
- Series A
- Amount Raised: $7M
- Date: October 2020
- Lead Investors: Chiratae Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand their product offerings and scale their marketing efforts.
- Series B
- Amount Raised: $17M
- Date: September 2021
- Lead Investors: Celesta Capital, Premji Invest
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance AI capabilities and support global expansion.
- Series C
- Amount Raised: $100M
- Date: January 2022
- Lead Investors: SoftBank Vision Fund
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate product development and market penetration.
- Series C1
- Amount Raised: $85M
- Date: September 2023
- Lead Investors: Touring Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To deepen AI capabilities, invest in R&D, and expand globally.
Total Amount Raised: $209M. Current Valuation: Not publicly disclosed.
Key Investors
- Touring Capital
- Details: Founded in 2023, Touring Capital is a venture capital firm that focuses on early growth stage, AI-driven SaaS companies. They aim to invest in companies leveraging AI for productivity gains across various business sectors.
- Investment Focus Areas: AI-driven SaaS, productivity tools, business sectors.
- Notable Investments: Not publicly disclosed.
- SoftBank Vision Fund
- Details: SoftBank Vision Fund is one of the largest technology-focused venture capital funds in the world. It invests in companies that are driving the next stage of the Information Revolution.
- Investment Focus Areas: AI, robotics, telecommunications.
- Notable Investments: Uber, WeWork, Arm Holdings.
- Celesta Capital
- Details: Celesta Capital is a venture capital firm that focuses on technology and innovation-driven companies. They aim to support companies that are at the forefront of technological advancements.
- Investment Focus Areas: Technology, innovation, AI.
- Notable Investments: Not publicly disclosed.
- Premji Invest
- Details: Premji Invest is the investment arm of Azim Premji, the founder of Wipro. The firm focuses on long-term investments in various sectors.
- Investment Focus Areas: Technology, consumer, healthcare.
- Notable Investments: Flipkart, PolicyBazaar, FabHotels.
- Chiratae Ventures
- Details: Chiratae Ventures is an early to growth-stage venture capital firm that invests in technology companies. They have a strong focus on supporting innovative startups.
- Investment Focus Areas: Technology, healthcare, consumer media.
- Notable Investments: Myntra, Lenskart, CureFit.
What's Next for Pixis?
Pixis stands at the cusp of significant growth opportunities, driven by its recent $85 million Series C1 funding. The company plans to deepen its AI capabilities, expand globally, and invest in R&D for its generative AI-powered creative studio. With over 200 global brands already leveraging its platform, the potential for scaling its customer base is immense.
Future fundraising rounds seem likely as Pixis continues to innovate and expand. The company’s focus on strategic partnerships and new AI models could attract further investment. However, challenges such as intense competition, rapid technological changes, and the complexities of global expansion may test Pixis' resilience.
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