Lauren Stafford Webb is the Chief Marketing Officer at SoFi, a leading personal finance company. With a background in global corporate marketing and brand strategy, she has played a pivotal role in enhancing SoFi's brand visibility and reputation.
Who is the CMO of SoFi?
Lauren Stafford Webb, the Chief Marketing Officer at SoFi, has a rich background in marketing leadership. Before joining SoFi, she led global corporate marketing at Intuit, where she delivered the company's first corporate brand strategy and campaign. Her career also includes significant roles at Procter & Gamble, where she managed various household brands.
At SoFi, she oversees brand and advertising initiatives, playing a crucial role in shaping the company's marketing strategy.
Work History
Lauren Stafford Webb's work history includes a diverse range of roles across several prominent companies. Here is a detailed list of her previous positions:
- SoFi - Chief Marketing Officer (June 2019 - Present)
- Intuit - Intuit Marketing Vice President (January 2019 - May 2019)
- Intuit - Intuit Marketing Director (February 2017 - December 2018)
- Procter & Gamble - COVERGIRL Senior Brand Manager (July 2014 - October 2015)
- Procter & Gamble - Herbal Essences Brand Manager (March 2012 - June 2014)
- Procter & Gamble - Global Tide/Laundry Brand Manager (November 2010 - February 2012)
- Procter & Gamble - Tide Assistant Brand Manager (June 2007 - October 2010)
- Morgan Stanley - Finance Analyst Intern (June 2005 - September 2005)
Education History
Lauren Stafford Webb's educational journey is rooted in her time at The Ohio State University Fisher College of Business, where she earned her bachelor's degree in Finance. This academic foundation provided her with the essential skills and knowledge that have been instrumental in her successful career in marketing and brand management. Her education at this prestigious institution has undoubtedly played a significant role in shaping her strategic thinking and leadership abilities, which she has demonstrated throughout her professional endeavors.
When did Lauren Stafford Webb join SoFi?
Joining SoFi in June 2019, Lauren Stafford Webb took on the role of Chief Marketing Officer. Since then, she has been instrumental in driving the company's brand and advertising initiatives. With a tenure that spans over four years, Lauren has leveraged her extensive experience from previous roles at Intuit and Procter & Gamble to enhance SoFi's market presence and strategic direction.
Her leadership continues to shape the company's marketing strategies, ensuring sustained growth and innovation.