Susan Echard is the Interim Chief Financial Officer at Weedmaps, a leading technology and software infrastructure provider to the cannabis industry. With a robust background in finance, she has held key CFO roles at various companies, including Direct Digital Holdings and Trinity Capital Investment. Her extensive experience positions her to drive Weedmaps' financial strategies forward.
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Who is the CFO of Weedmaps?
With over 35 years of experience in both domestic and international finance roles, Susan Echard brings a wealth of expertise to her position as the Interim Chief Financial Officer at Weedmaps. She has held significant financial leadership roles at companies such as Direct Digital Holdings, Trinity Capital Investment, and CUBEX LLC. Additionally, she has been a partner at SeatonHill Partners, a CFO services firm.
At Weedmaps, she leverages her extensive experience to drive the company's financial strategies forward.
Work History
Throughout her career, Susan Echard has held several key positions in various companies. Here is a summary of her work history:
- Direct Digital Holdings - Chief Financial Officer
- Trinity Capital Investment - Chief Financial Officer
- CUBEX LLC - Chief Financial Officer
- SeatonHill Partners - Partner
Her educational background includes a Bachelor of Business Administration in Accounting from the University of Michigan-Flint, where she studied from 1982 to 1986.
Education History
Susan Echard's educational journey began with a Bachelor of Business Administration in Accounting from the University of Michigan-Flint, where she studied from 1982 to 1986. This solid foundation in accounting has been instrumental in her successful career, providing her with the essential skills and knowledge to excel in various high-level financial roles across multiple industries. Her academic background has undoubtedly played a crucial role in shaping her expertise and leadership capabilities in the finance sector.
When did Susan Echard join Weedmaps?
In February 2024, Susan Echard joined Weedmaps as the Interim Chief Financial Officer. With her extensive background in finance, including roles at Direct Digital Holdings and Trinity Capital Investment, she was well-prepared to take on this new challenge. Since her appointment, she has been instrumental in driving the company's financial strategies forward. As of now, Susan Echard has been with Weedmaps for a relatively short period, but her impact is already being felt across the organization.