Ceros has successfully raised $128.4 million over four funding rounds, achieving a valuation of $100 million. The platform offers a no-code content creation solution designed for marketers and designers.
Keep reading to explore the intricacies of Ceros's fundraising journey and the investors backing this innovative platform.
What Is Ceros?
Ceros, founded by Simon Berg, is headquartered in New York, United States. The company specializes in no-code content creation software aimed at marketers and designers.
With a mission to inspire and unlock creativity through liberating technology, Ceros has grown rapidly since its inception. The platform is used by over 500,000 users, including top-tier brands like Mashable, Bloomberg, and Red Bull.
Currently, Ceros employs between 201-500 people, reflecting its significant growth and impact in the SaaS and digital marketing industries.
How Much Funding Has Ceros Raised?
- Series A
- Amount Raised: $2.3 million
- Date: June 2012
- Lead Investors: Not specified
- Motivation Behind the Round: To establish a strong foundation and develop the initial product offering.
- Unknown Round
- Amount Raised: $6.2 million
- Date: April 2014
- Lead Investors: Not specified
- Motivation Behind the Round: To take on Adobe’s Creative Cloud.
- Series B
- Amount Raised: $8 million
- Date: August 2016
- Lead Investors: Greycroft Partners, Silicon Valley Bank, CNF Investments, StarVest Partners, Grotech Ventures, Sigma Prime Ventures
- Motivation Behind the Round: To liberate creativity within the marketing community.
- Series C
- Amount Raised: $14 million
- Date: February 2019
- Lead Investors: Greenspring Associates
- Motivation Behind the Round: To catalyze Ceros' continued growth, enable acquisitions, and further penetrate key markets.
- Series D
- Amount Raised: $100 million
- Date: June 2020
- Lead Investors: Sumeru Equity Partners
- Valuation at Round: $100 million
- Motivation Behind the Round: To combine SEP's strengths in data, analytics, and operational support with Ceros' strengths in design, creativity, and product development.
Total Amount Raised: $130.5 million
Current Valuation: $100 million
Key Investors
- Sumeru Equity Partners
- Details: Sumeru Equity Partners is a private equity firm that specializes in growth capital investments in technology companies. They led the $100 million funding round for Ceros.
- Investment Focus Areas: SaaS, data analytics, operational support.
- Notable Investments: GoGuardian, Buildium, SocialChorus.
- Greenspring Associates
- Details: Greenspring Associates is a venture capital firm that invests in high-growth technology companies. They led the Series C funding round for Ceros.
- Investment Focus Areas: Technology, healthcare, consumer products.
- Notable Investments: Grubhub, Chewy, Cloudflare.
- Grotech Ventures
- Details: Grotech Ventures is a venture capital firm that focuses on early-stage technology companies. They have been a long-term investor in Ceros.
- Investment Focus Areas: Technology, software, cybersecurity.
- Notable Investments: LivingSocial, LogRhythm, Optoro.
- Greycroft
- Details: Greycroft is a venture capital firm that invests in internet and mobile companies. They participated in the Series C funding round for Ceros.
- Investment Focus Areas: Internet, mobile, digital media.
- Notable Investments: Venmo, Huffington Post, Scopely.
- Sigma Prime Ventures
- Details: Sigma Prime Ventures is a venture capital firm that invests in early-stage technology companies. They participated in the Series C funding round for Ceros.
- Investment Focus Areas: Technology, software, healthcare.
- Notable Investments: HubSpot, Salsify, Veracode.
What's Next for Ceros?
As Ceros looks to the future, the opportunities are vast. The increased focus on digital presence, accelerated by the COVID-19 pandemic, has opened doors in industries like education, healthcare, and financial services. With a robust platform already used by major companies such as NBC, Snap, and United Airlines, Ceros is well-positioned to capitalize on these growing markets.
Future fundraising seems likely, given the confidence shown by investors like Sumeru Equity Partners. This financial backing could support further acquisitions, enhancing Ceros' core product and expanding its market reach. However, challenges remain, including competition from other design platforms and maintaining growth momentum post-pandemic. Navigating these hurdles will be crucial for Ceros as it continues to innovate and grow.
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