
Total amount raised
$138 Millions
Latest funding date

Location
Ada has successfully raised significant funding over multiple rounds, with notable investors such as Version One Ventures and Bessemer Venture Partners backing the company. The platform specializes in AI-powered customer service automation, designed to enhance efficiency and quality in customer support.
Keep reading to explore the intricacies of Ada's fundraising journey and the investors supporting this innovative platform.
What Is Ada?
Ada, founded in 2016 by David Hariri and Mike Murchison, is based in Toronto, Ontario, Canada. The company specializes in AI-powered customer service automation, offering a chatbot-based platform designed to help businesses enhance their customer support.
With a team of 251-500 employees, Ada's platform leverages machine learning to reduce support volume and empower customers to find answers independently. The company aims to make customer service extraordinary through efficient, high-quality support solutions.
By integrating with various systems, Ada personalizes customer interactions across multiple channels, including messaging, voice, and email, ensuring a seamless and proactive customer experience.
How Much Funding Has Ada Raised?
- Corporate Round
- Amount Raised: $20M
- Date: July 2018
- Lead Investors: Sumitomo
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the company's market reach and enhance its AI capabilities.
- Corporate Round
- Amount Raised: $60M
- Date: May 2021
- Lead Investors: SoftBank
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support global expansion and further develop the platform's features.
- Corporate Round
- Amount Raised: $58M
- Date: November 2023
- Lead Investors: Mitsui & Co
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate product innovation and scale operations.
Total Amount Raised: $138M. Current Valuation: Not publicly disclosed.
Key Investors
- Version One Ventures
- Details: Version One Ventures is a venture capital firm that invests in early-stage companies. They focus on helping startups grow by providing both capital and strategic guidance.
- Investment Focus Areas: SaaS, marketplaces, crypto
- Notable Investments: Dapper Labs, Coinbase, Figure
- Bessemer Venture Partners
- Details: Bessemer Venture Partners is a global venture capital firm that invests in various sectors. They have a long history of supporting innovative companies from early stages to IPO.
- Investment Focus Areas: Enterprise, consumer, healthcare
- Notable Investments: LinkedIn, Shopify, Pinterest
- Spark Capital
- Details: Spark Capital is a venture capital firm that invests in products they love by creators they admire. They have a diverse portfolio across various stages and sectors.
- Investment Focus Areas: Technology, consumer products
- Notable Investments: Twitter, Slack, Oculus
- Tiger Global
- Details: Tiger Global is a global investment firm focusing on private and public companies. They are known for their significant investments in the internet and software sectors.
- Investment Focus Areas: Internet, software, consumer, financial technology
- Notable Investments: Facebook, LinkedIn, Spotify
- Accel
- Details: Accel is a venture capital firm that partners with exceptional founders. They support companies from inception through all phases of private company growth.
- Investment Focus Areas: Technology companies
- Notable Investments: Facebook, Dropbox, Slack
What's Next for Ada?
With a fresh $130 million in Series C funding, Ada is poised to expand its global footprint and continue its innovation in AI-driven customer service. The company aims to leverage this opportunity to enhance its platform, making customer interactions more seamless and personalized. This expansion is not just about increasing headcount but also about solidifying its presence in key markets worldwide.
Future fundraising seems likely, given the company's impressive valuation of $1.2 billion and its strong backing from investors like Spark Capital and Tiger Global. However, scaling operations globally while maintaining service quality will be a significant challenge. Ada must also stay ahead in the competitive ACX market, ensuring its platform remains user-friendly and innovative.
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