
Total amount raised
$181.6 Millions
Latest funding date

Location
CleverTap has successfully raised significant funding through multiple rounds, including a Series D, attracting notable investors such as Caisse de Depot et Placement du Quebec and 360 ONE Asset. The platform is an all-in-one engagement solution designed to help brands create personalized experiences and optimize customer lifetime value.
Keep reading to explore the intricacies of CleverTap's fundraising journey and the investors backing this innovative platform.
What Is CleverTap?
CleverTap, founded in 2013 by Anand Jain, Sunil Thomas, and Suresh Kondamudi, is headquartered in San Francisco, California. The company specializes in providing an all-in-one customer engagement platform designed to help businesses create personalized experiences and retain their most valuable customers.
With a global presence, CleverTap offers tools like data analysis, segmentation, and automation to optimize customer lifetime value. The platform includes features such as IntelliNODE, Predictive Segmentation, Campaign Orchestration, and Clever.AI.
Currently, CleverTap employs between 501 and 1000 people, making it a significant player in the customer engagement industry.
How Much Funding Has CleverTap Raised?
- Seed Round
- Amount Raised: $1.6M
- Date: July 2014
- Lead Investors: Accel
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To develop the initial product and enter the market.
- Series A
- Amount Raised: $8M
- Date: August 2015
- Lead Investors: Peak XV Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and expand the customer base.
- Venture Round
- Amount Raised: $6M
- Date: November 2017
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance product features and improve market reach.
- Series B
- Amount Raised: $26M
- Date: April 2019
- Lead Investors: Peak XV Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To accelerate growth and invest in technology development.
- Series C
- Amount Raised: $35M
- Date: October 2019
- Lead Investors: Peak XV Partners, Tiger Global Management
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand globally and enhance product offerings.
- Series D
- Amount Raised: $105M
- Date: August 2022
- Lead Investors: Caisse de Depot et Placement du Quebec
- Valuation at Round: $775M
- Motivation Behind the Round: To support global expansion and product development.
Total Amount Raised: $181.6M. Current Valuation: $775M.
Key Investors
- Caisse de Dépôt et Placement du Québec (CDPQ)
- Details: CDPQ is a Canadian institutional investor that manages public pension plans and insurance programs in Quebec. It is known for its long-term investment strategy and significant global presence.
- Investment Focus Areas: Technology, infrastructure, real estate.
- Notable Investments: Lightspeed POS, Nuvei, CAE.
- Tiger Global Management
- Details: Tiger Global is a U.S.-based investment firm that focuses on private and public companies in the global Internet, software, consumer, and financial technology industries. It has a reputation for backing high-growth tech companies.
- Investment Focus Areas: Internet, software, consumer, financial technology.
- Notable Investments: Facebook, LinkedIn, Spotify.
- Sequoia Capital India
- Details: Sequoia India is the Indian arm of Sequoia Capital, a venture capital firm that invests in early and growth-stage companies. It has a strong presence in the Indian and Southeast Asian markets.
- Investment Focus Areas: Technology, healthcare, consumer.
- Notable Investments: Byju's, Zomato, OYO Rooms.
- Accel
- Details: Accel is a venture capital firm that invests in early-stage and growth-stage technology companies. It has a global footprint and a history of backing successful startups.
- Investment Focus Areas: Technology, internet, software.
- Notable Investments: Facebook, Dropbox, Slack.
- IIFL Asset Management Company (IIFL AMC)
- Details: IIFL AMC is an asset management company that provides investment solutions across various asset classes. It is part of the IIFL Group, a diversified financial services company in India.
- Investment Focus Areas: Technology, financial services, consumer goods.
- Notable Investments: PolicyBazaar, Zomato, Dailyhunt.
What's Next for CleverTap?
With $105 million in new funding, CleverTap is poised to seize significant opportunities in global expansion and product enhancement. The company aims to strengthen its presence in key markets like North America and Europe, leveraging its recent acquisition of Leanplum and the launch of TesseractDB to enhance user engagement and retention. This substantial capital injection underscores the vast potential for growth and development in the customer engagement space.
Future fundraising opportunities appear promising, given the successful Series D round and the involvement of major investors like CDPQ and IIFL AMC. As CleverTap continues to innovate and expand, additional funding rounds could support further technological advancements and market penetration. However, the company may face challenges such as integrating acquisitions, staying ahead of technological trends, and navigating competitive pressures in the SaaS market.
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