Total amount raised
$38.7 Millions
Latest funding date
Location
Title
Happilo has successfully raised significant funding through private equity investments from notable investors such as Motilal Oswal Private Equity and A91 Partners. The company operates as a healthy food brand, specializing in premium dry fruits, nuts, seeds, and berries.
Keep reading to explore the intricacies of Happilo's fundraising journey and the investors backing this innovative brand.
What Is Happilo?
Founded in 2016 by Vikas D Nahar, Happilo is a health food brand based in Bangalore, Karnataka, India. The company specializes in premium dry fruits, nuts, seeds, and berries, offering a variety of healthy snacks such as dry fruit bars and spreads.
Happilo is known for its product innovations and automated manufacturing unit in Yeshwantpur, Bengaluru. The brand's products are available across leading modern retail and general trades and are popular on e-commerce sites.
With a workforce of 251-500 employees, Happilo continues to expand its reach and product offerings, focusing on providing fresh, natural, and high-quality products without added sugar, preservatives, or colors.
How Much Funding Has Happilo Raised?
- Venture Round
- Amount Raised: ₹1B (approximately $12M)
- Date: February 2, 2021
- Lead Investors: A91 Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand product offerings and scale the business.
- Private Equity Round
- Amount Raised: $25M
- Date: February 21, 2022
- Lead Investors: Motilal Oswal Private Equity
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To build a direct-to-consumer healthy snacks business and achieve a revenue target of ₹2,000 crore in the next four years.
Total Amount Raised: $37M
Current Valuation: Not publicly disclosed
Key Investors
- Motilal Oswal Private Equity
- Details: Motilal Oswal Private Equity (MOPE) is a private equity firm that focuses on investing in high-growth companies. It has raised multiple funds, including a $320 million fund in 2018.
- Investment Focus Areas: Tech-enabled consumer franchises, food and beverages, high-growth companies.
- Notable Investments: Happilo, Spandana Sphoorty, RBL Bank.
- A91 Partners
- Details: A91 Partners is a private equity firm that invests in growth-stage companies. It was founded by former Sequoia Capital executives.
- Investment Focus Areas: Consumer, healthcare, financial services, technology.
- Notable Investments: Sugar Cosmetics, Atomberg Technologies, Digit Insurance.
What's Next for Happilo?
Happilo stands at the cusp of significant growth opportunities, driven by the increasing consumer demand for healthy snacks and the shift towards online shopping. The company aims to expand its product lines and deepen its distribution network, targeting a revenue milestone of ₹2,000 crore in the next four years. Leveraging its partnership with Motilal Oswal Private Equity, Happilo plans to enhance its brand presence and acquire synergistic food brands.
Future fundraising seems likely as Happilo scales its operations and explores new markets. The company’s rapid growth and profitability make it an attractive candidate for additional investments. However, challenges such as intense competition and maintaining product quality while scaling could pose hurdles. Navigating these complexities will be crucial for Happilo's sustained success.
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