Johannes Thomas is the CEO of Trivago, a leading global hotel search platform. Starting his journey at Trivago as an intern in 2011, he has risen through the ranks to lead the company.
Who is the CEO of Trivago?
With a career that began as an intern at Trivago in 2011, Johannes Thomas has steadily climbed the ranks to become the company's CEO. His journey saw him take on roles such as managing director and chief revenue officer before leaving in 2020 to establish an investment fund, CoIQ. Returning to Trivago in 2023, Thomas now focuses on revitalizing the brand and steering the company towards sustainable growth.
His leadership is marked by a strategic approach to brand marketing and a commitment to addressing industry challenges, such as price disparity and the evolving landscape of digital advertising.
Work History
Johannes Thomas's work history is extensive and diverse, showcasing his growth and expertise in various roles. Here is a detailed list of his previous positions:
- Trivago - Chief Executive Officer (2023 - Present)
- CoIQ.capital - Co-Founder & Advisor (2021 - Present)
- Trivago - Chief Revenue Officer (2016 - 2020)
- Trivago - Managing Director (2015 - 2020)
- Trivago - Hotel Relations, Business Operations & Strategy (2015 - 2017)
- Trivago - Global Strategic Projects (2013 - 2015)
- Trivago - Global Search Engine Marketing (2011 - 2014)
- Trivago - Online Marketing UK (2011)
- OneClick Bookers Ltd - Co-Founder (2010 - 2011)
- Isango! - Marketing Executive (2010)
- Isango! - Online Marketing DE (2009 - 2010)
Education History
Johannes Thomas's educational background is rooted in economics and tourism. He attended the IU International University of Applied Sciences, where he studied Economics and Tourism from January 2008 to January 2012. Prior to that, he completed his Abitur in Economics at the Berufsbildende Schule am Museumsdorf, studying there from January 2004 to January 2007. This solid foundation in economics and tourism has undoubtedly contributed to his strategic and analytical approach in his professional career.
When did Johannes Thomas join Trivago?
Joining Trivago as an intern in March 2011, Johannes Thomas quickly advanced through various roles, including Global Search Engine Marketing and Global Strategic Projects. By June 2015, he was appointed Managing Director, a position he held until June 2020. After a brief hiatus to co-found CoIQ.capital, Thomas returned to Trivago in May 2023 as Chief Executive Officer.
This marks his second tenure at the company, bringing his total time at Trivago to over eight years. His extensive experience within the company positions him well to lead Trivago into its next phase of growth and innovation.