Moxie has successfully raised $15.7 million over two funding rounds, positioning itself as a key player in the medspa industry. The company offers a comprehensive platform that supports nurse-entrepreneurs in building and scaling their own independent medspas.
Keep reading to explore the intricacies of Moxie's fundraising journey and the investors backing this innovative platform.
What Is Moxie?
Moxie, founded by Sam Gerstenzang and Daniel Friedman, is a company dedicated to helping nurse-entrepreneurs build and scale independent medspas. Based in the United States, Moxie offers a comprehensive platform that includes software, compliance tools, marketing services, and business coaching.
With a team of 11-50 employees, Moxie provides aesthetic entrepreneurs with the tools and support needed to compete against larger medspa chains. The company has already assisted over 250 aesthetic entrepreneurs, most of whom are female first-time business owners.
Operating on a remote-first model, Moxie is in the early stages but has shown strong hiring growth recently. The company’s mission is to empower nurse-entrepreneurs to launch, run, and grow their own successful medspas.
How Much Funding Has Moxie Raised?
- Funding Round: Series A
- Amount Raised: $15.7 million
- Date: August 2023
- Lead Investors: SignalFire and Boulton & Watt
- Motivation Behind the Round: To expand Moxie's operations across the United States and support the launch of new medspa locations.
Moxie has raised a total of $15.7 million in funding. The current valuation is $50 million (~estimated).
Key Investors
- SignalFire
- Details: SignalFire is a venture capital firm that leverages data and AI to support its portfolio companies. Chris Scoggins, a partner at SignalFire, has joined Moxie's board.
- Investment Focus Areas: Recruiting, talent management, operational support
- Notable Investments: Grammarly, Frame.io, Ro
- Boulton & Watt
- Details: Boulton & Watt is an investment firm known for backing innovative startups. Specific details about the firm are limited.
- Investment Focus Areas: Not specified
- Notable Investments: Not specified
What's Next for Moxie?
Moxie is poised to capitalize on the growing demand for medspa services, offering a streamlined "business-in-a-box" model that simplifies the process of opening new locations. With plans to expand nationwide, the company aims to make medspas more accessible and affordable, reducing startup costs and time significantly.
As Moxie continues to grow, future fundraising opportunities seem likely, especially given the successful $15.7 million raise. However, the company will need to navigate regulatory challenges and maintain service quality to compete effectively in the expanding market.
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