
Total amount raised
$14 Millions
Latest funding date
12/1/2013

Location
Shift has successfully raised significant funding over multiple rounds, attracting a diverse group of investors including SoftBank Capital and ArrowMark Partners. The platform serves as an online marketplace for buying and selling used cars, offering a comprehensive concierge service that handles everything from car detailing to test drives.
Keep reading to explore the intricacies of Shift's fundraising journey and the investors backing this innovative platform.
What Is Shift?
Shift, founded in 2013, is an online marketplace for buying and selling used cars. The company is headquartered in San Francisco, California, and offers a comprehensive concierge service that includes car detailing, test drives, and listing on multiple platforms.
The founders of Shift are Christian Ohler, George Arison, Joel Washington, Minnie Ingersoll, and Morgan Knutson. Their vision was to simplify the process of buying and selling used cars by providing a seamless, customer-focused experience.
With a team of 251-500 employees, Shift continues to innovate in the automotive marketplace, ensuring a hassle-free experience for both buyers and sellers.
How Much Funding Has Shift Raised?
- Series A
- Amount Raised: $2M
- Date: February 2011
- Lead Investors: Stephano Kim
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To establish the company's initial operations and develop its platform.
- Venture Round
- Date: October 2011
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the team and enhance the platform's features.
- Venture Round
- Amount Raised: $6M
- Date: June 2012
- Lead Investors: Rincon Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and increase market presence.
- Venture Round
- Date: November 2013
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further expand market reach and improve service offerings.
- Series B
- Amount Raised: $6M
- Date: December 2013
- Lead Investors: DN Capital, Great Oaks Venture Capital, Y Combinator
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance technology and expand the customer base.
Total Amount Raised: $14M. Current Valuation: Not publicly disclosed.
Key Investors
- DN Capital
- Details: DN Capital is a global early-stage venture capital firm. They focus on seed, series A, and select series B investments.
- Investment Focus Areas: Technology, software, digital media.
- Notable Investments: Shazam, Auto1 Group, Endeca.
- Great Oaks Venture Capital
- Details: Great Oaks Venture Capital is an early-stage investment firm. They invest in seed and early-stage companies.
- Investment Focus Areas: Technology, consumer products, services.
- Notable Investments: Acorns, Allbirds, Trumid.
- Y Combinator
- Details: Y Combinator is a startup accelerator that provides seed funding. They have funded over 2,000 startups since 2005.
- Investment Focus Areas: Technology, healthcare, consumer products.
- Notable Investments: Airbnb, Dropbox, Stripe.
- Rincon Venture Partners
- Details: Rincon Venture Partners is a venture capital firm focused on early-stage investments. They primarily invest in software and technology companies.
- Investment Focus Areas: Technology, software.
- Notable Investments: Mindbody, SimpleLegal, Invoca.
- Stephano Kim
- Details: Stephano Kim is an individual investor. He has been involved in various early-stage investments.
- Investment Focus Areas: Not specified.
- Notable Investments: Not specified.
What's Next for Shift?
Shift is poised to capitalize on significant opportunities as it looks to expand beyond California. With a recent $140 million Series D round, the company plans to invest heavily in its technology platform and scale its engineering team. This expansion could potentially open up new markets and increase its customer base, making Shift a formidable player in the online used car marketplace.
Future fundraising opportunities seem promising, given the company's growth trajectory and the increasing interest in online car sales. However, Shift will need to navigate challenges such as competition from established car retailers and the logistics of refurbishing and selling cars online. Maintaining high standards for car inspections and customer satisfaction will be crucial as the company scales.
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