
Total amount raised
$276.1 Millions
Latest funding date

Location
Policygenius has established itself as a significant player in the online insurance marketplace, offering a platform where users can compare and purchase various types of insurance. The company's innovative approach and commitment to customer satisfaction have garnered attention in the industry.
Keep reading to explore the intricacies of Policygenius's fundraising journey and the investors backing this dynamic platform.
What Is Policygenius?
Policygenius, founded in 2014, operates as an independent insurance broker and marketplace. Based in New York, New York, the company offers a range of insurance products, including life, home, auto, and disability insurance.
With over 250 experts ready to assist, Policygenius provides tools to compare quotes, calculate insurance needs, and read reviews. The platform emphasizes its independence from insurance companies, ensuring unbiased advice and support for its users.
How Much Funding Has Policygenius Raised?
- Seed Round
- Amount Raised: $750K
- Date: July 2014
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To develop the initial platform and launch the business.
- Series A
- Amount Raised: $5.3M
- Date: June 2015
- Lead Investors: Karlin Ventures, Susa Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the team and enhance the platform's capabilities.
- Series B
- Amount Raised: $15M
- Date: January 2016
- Lead Investors: Revolution
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and increase market penetration.
- Series C
- Amount Raised: $30M
- Date: May 2017
- Lead Investors: Norwest Venture Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further expand product offerings and enhance technology.
- Series D
- Amount Raised: $100M
- Date: January 2020
- Lead Investors: Kohlberg Kravis Roberts
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support growth in core businesses and new product lines.
- Series E
- Amount Raised: $125M
- Date: March 2022
- Lead Investors: KKR, Norwest Venture Partners, Revolution Ventures, AXA Venture Partners, MassMutual Ventures, Brighthouse Financial, Global Atlantic Financial Group, iA Financial Group, Lincoln Financial, Pacific Life
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To invest in core businesses, expand no-exam life insurance offerings, and grow the Policygenius Pro platform.
- Debt Financing
- Amount Raised: Not publicly disclosed
- Date: March 2022
- Lead Investors: ORIX Growth Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To refinance existing senior loan facility and support financial stability.
Total Amount Raised: $275.05M
Current Valuation: Not publicly disclosed
Key Investors
- KKR
- Details: KKR is a global investment firm that manages multiple alternative asset classes, including private equity, energy, infrastructure, real estate, and credit. The firm is known for its significant influence in the financial sector and its strategic investments in high-growth companies.
- Investment Focus Areas: Private equity, energy, infrastructure, real estate, credit
- Notable Investments: ByteDance, Epic Games, Lyft
- Norwest Venture Partners
- Details: Norwest Venture Partners is a global, multi-stage investment firm that focuses on early to late-stage venture and growth equity investments. The firm has a diverse portfolio across various sectors, making it a prominent player in the venture capital space.
- Investment Focus Areas: Technology, healthcare, financial services, consumer sectors
- Notable Investments: Uber, Spotify, BlueJeans
- Revolution Ventures
- Details: Revolution Ventures is a venture capital firm that invests in early-stage companies, particularly those outside of Silicon Valley. The firm aims to support transformative companies that leverage technology to disrupt traditional industries.
- Investment Focus Areas: Early-stage technology companies
- Notable Investments: Sweetgreen, DraftKings, Zipline
- AXA Venture Partners
- Details: AXA Venture Partners is a venture capital firm that invests in high-growth, technology-enabled companies. The firm supports innovative startups in various sectors, providing both financial and strategic support.
- Investment Focus Areas: Technology-enabled companies, fintech, enterprise software, digital health
- Notable Investments: Zenjob, Happify Health, Phenom People
- MassMutual Ventures
- Details: MassMutual Ventures is the venture capital arm of MassMutual, focusing on early and growth-stage companies. The firm invests in sectors that align with MassMutual's strategic interests, including fintech and insurtech.
- Investment Focus Areas: Fintech, insurtech, cybersecurity, enterprise software
- Notable Investments: Socure, Insurify, LinkSquares
What's Next for Policygenius?
Policygenius stands at the cusp of significant growth opportunities, driven by its expansion in core insurance sectors and the burgeoning no-exam life insurance market. The company’s recent $125 million funding round will fuel the development of Policygenius Pro, a B2B platform aimed at independent agents and financial advisors, positioning it to capture a larger share of the trillion-dollar insurance market.
Future fundraising seems promising, given the company's robust growth trajectory and investor confidence. Additional capital could be sought to further scale operations and enhance technological capabilities, ensuring Policygenius remains competitive in the evolving InsurTech landscape.
However, challenges such as maintaining growth momentum, navigating regulatory changes, and ensuring technological scalability loom large. As Policygenius continues to innovate and expand, it must also focus on sustaining customer trust and operational efficiency to solidify its market position.
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