The leadership team at Cedar is the driving force behind the company's strategic direction. They make key decisions that align with Cedar's mission, ensuring every move supports their overarching goals. This team is dedicated to fostering a culture of innovation and growth, encouraging every member of the organization to contribute their best ideas.
Bringing together expertise from various fields, Cedar's leaders excel in driving operational excellence and collaboration. Their diverse backgrounds enable them to tackle challenges from multiple angles, creating a dynamic and effective leadership approach. This blend of skills and perspectives is what propels Cedar forward, making it a standout in its industry.
1) Florian Otto
Florian Otto is the Co-Founder and Chief Executive Officer at Cedar, where he oversees the company's strategic vision and operational execution. His leadership ensures that Cedar remains at the forefront of innovation in its industry.
Since founding Cedar in 2016, Florian has been instrumental in driving the company's growth and success. He has spearheaded several key initiatives that have significantly improved operational efficiency and customer satisfaction.
Florian's extensive background includes roles at ZocDoc, Groupon Brasil, and McKinsey & Company, bringing a wealth of experience to Cedar. With a PhD in Medicine and multiple degrees from The University of Freiburg, his diverse skill set is a major asset to the organization. For more details on Florian Otto, visit Cedar CEO.
2) Seth Cohen
Seth Cohen serves as the President at Cedar, where he is responsible for overseeing the company's day-to-day operations and strategic initiatives. His main areas of expertise include operational efficiency, sales, and strategic partnerships.
Before joining Cedar, Seth held various leadership roles, including CEO and Co-Founder of OODA Health and multiple executive positions at Castlight Health. His professional journey is marked by a strong background in sales, strategic accounts, and alliances, which he leverages to drive Cedar's growth and success.
Seth's impact on Cedar is significant, as he leads key projects that enhance operational performance and customer satisfaction. His extensive experience and leadership skills contribute to Cedar's innovative approach and industry leadership.
3) Liz Ratto
Liz Ratto is the Chief People Officer at Cedar, where she oversees all aspects of human resources, including talent acquisition, employee engagement, and organizational development. Her contributions are pivotal in fostering a positive workplace culture and driving the company's people strategy.
With a career spanning various leadership roles, Liz has extensive experience in organizational development and employee experience. Before joining Cedar, she held key positions at TrialSpark and Clover Health, where she honed her skills in managing people and improving workplace dynamics.
At Cedar, Liz leads a dedicated team focused on enhancing employee satisfaction and retention. She is actively involved in initiatives that promote professional growth and development, ensuring that Cedar remains an attractive place to work for top talent.
4) Vanessa Gage
Vanessa Gage is the General Counsel at Cedar, where she oversees all legal matters, ensuring compliance and mitigating risks. Her areas of expertise include asset finance, financial services, and fintech, making her a vital asset to Cedar's leadership team.
With a robust professional background, Vanessa has held significant roles at Opendoor and various prestigious law firms. She has successfully led legal teams and projects, contributing to Cedar's strategic initiatives and operational success.
Cedar Org Chart
At the top of Cedar's organizational chart is Florian Otto, the Co-Founder and Chief Executive Officer, who sets the strategic vision and oversees operational execution. Reporting directly to him is Seth Cohen, the President, who manages day-to-day operations and strategic initiatives, ensuring alignment with the company's mission and values.
Supporting this leadership duo are key executives like Liz Ratto, the Chief People Officer, who focuses on talent acquisition and employee engagement, and Vanessa Gage, the General Counsel, who handles all legal matters and compliance. Together, these leaders collaborate closely to foster a culture of innovation, operational excellence, and employee satisfaction, driving Cedar's continued success.