
Total amount raised
$120 Millions
Latest funding date
09/01/2021

Location
Title
Affinity.co has successfully raised significant funding over multiple rounds, positioning itself as a key player in the relationship intelligence space. The platform offers advanced tools designed to enhance dealmaking and investment decisions for private capital firms.
Keep reading to explore the intricacies of Affinity.co's fundraising journey and the investors backing this innovative platform.
What Is Affinity.co?
Affinity.co, founded in 2014, is headquartered in San Francisco, California. The company was established by Ray Zhou and Shubham Goel.
Affinity.co specializes in relationship intelligence and CRM solutions tailored for private capital investment firms. Their platform helps firms find, manage, and grow better deals by leveraging network and deal data.
With a team of over 200 employees, Affinity.co continues to innovate in the realm of relationship intelligence, providing tools like Affinity CRM and Affinity for Salesforce.
How Much Funding Has Affinity.co Raised?
- Initial Funding Round
- Amount Raised: $13.5 million
- Date: May 18, 2017
- Lead Investors: 8VC
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To build out the CRM toolkit designed specifically for investors, enabling them to manage their networks more efficiently and automate tasks like updating contact information and scheduling meetings.
- Series B Funding Round
- Amount Raised: $26.5 million
- Date: February 13, 2019
- Lead Investors: Advance Venture Partners and Sway Ventures
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further develop Affinity's AI-driven relationship intelligence platform, enabling users to leverage their networks for business success, such as starting a company, landing a dream job, or closing a huge deal.
Affinity.co has raised a total of $40 million. The current valuation is not publicly disclosed.
Key Investors
- Advance Venture Partners
- Details: Advance Venture Partners is a growth-stage venture capital firm. David T. IbnAle, managing partner, joined Affinity’s board of directors.
- Investment Focus Areas: Technology, media, and financial services.
- Notable Investments: Not publicly disclosed.
- Sway Ventures
- Details: Sway Ventures is a venture capital firm that invests in early to mid-stage technology companies. They participated in Affinity's Series B funding round.
- Investment Focus Areas: Technology, software, and consumer products.
- Notable Investments: Turo, Addepar, Airspace Technologies.
- MassMutual Ventures
- Details: MassMutual Ventures is the venture capital arm of MassMutual. They focus on early and growth-stage companies.
- Investment Focus Areas: Financial technology, cybersecurity, enterprise software.
- Notable Investments: Not publicly disclosed.
- Pear Ventures
- Details: Pear Ventures is a seed-stage venture capital firm. They have a strong focus on companies founded by Stanford students.
- Investment Focus Areas: Technology, healthcare, consumer products.
- Notable Investments: DoorDash, Guardant Health, Gusto.
- 8VC
- Details: 8VC is a venture capital firm founded by Joe Lonsdale. Joe Lonsdale is also the chairman of Affinity.
- Investment Focus Areas: Technology, healthcare, logistics.
- Notable Investments: Palantir, Wish, Blend.
What's Next for Affinity.co?
Affinity.co stands at the cusp of significant growth opportunities. With its AI-driven platform managing relationships across 20 million people and 5 million organizations, the potential for expansion is vast. The platform's ability to integrate data from various sources positions it as a comprehensive tool for professionals in venture capital, hedge funds, and private equity.
Future fundraising efforts are likely to be bolstered by the platform's demonstrated value and market traction. Additional venture capital rounds or strategic investments from larger tech companies could be on the horizon. However, Affinity.co will need to navigate challenges such as competition from established giants like Microsoft and Salesforce, and address data privacy concerns to maintain its growth trajectory.
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