How Much Did GlossGenius Raise? Funding & Key Investors

Date
February 26, 2025
GlossGenius

Total amount raised

$25 Millions

Latest funding date

9/1/2022

GlossGenius

Location

Title

LINKEDIN

https://glossgenius.com
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GlossGenius has successfully raised significant funding over multiple rounds, achieving a valuation of $510 million. The platform offers a comprehensive software solution designed for salons and spas, streamlining business operations and enhancing client experiences.

Keep reading to explore the intricacies of GlossGenius's fundraising journey and the investors backing this innovative platform.

What Is GlossGenius?

Founded in 2016, GlossGenius is a New York-based company that offers a vertical SaaS platform tailored for small business owners in the salon and studio space. The platform provides automated personal assistant software for appointment management, client interaction, and marketing automation.

GlossGenius was co-founded by Danielle Cohen-Shohet and Karim Butt. The company has grown significantly since its inception and now employs between 101 and 250 people.

GlossGenius's software suite includes features for booking and payments, client management, personal calendar organization, and analytics reporting, making it a comprehensive solution for beauty professionals and freelancers.

How Much Funding Has GlossGenius Raised?

  1. Pre-Seed Round
    • Amount Raised: $120K
    • Date: December 2015
    • Lead Investors: Techstars
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To develop the tech platform and launch the company.
  2. Convertible Note
    • Amount Raised: $100K
    • Date: September 2015
    • Lead Investors: Not publicly disclosed
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To secure initial funding for operational costs.
  3. Seed Round
    • Amount Raised: $1M
    • Date: February 2016
    • Lead Investors: Not publicly disclosed
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To expand the company's operations and customer base.
  4. Seed Round
    • Amount Raised: Not publicly disclosed
    • Date: July 2019
    • Lead Investors: 2048 Ventures
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To further develop the platform and scale the business.
  5. Series A
    • Amount Raised: Not publicly disclosed
    • Date: December 2020
    • Lead Investors: Not publicly disclosed
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To support the company's growth and operations.
  6. Series A
    • Amount Raised: $16.4M
    • Date: November 2021
    • Lead Investors: Bessemer Venture Partners
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To expand the company's operations and customer base.
  7. Series B
    • Amount Raised: Not publicly disclosed
    • Date: May 2022
    • Lead Investors: Not publicly disclosed
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To enhance product development and market reach.
  8. Series B
    • Amount Raised: $25M
    • Date: September 2022
    • Lead Investors: Bessemer Venture Partners, Imaginary Ventures
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To enhance fintech capabilities and support digital transformation.
  9. Series C
    • Amount Raised: $28M
    • Date: July 2023
    • Lead Investors: L Catterton
    • Valuation at Round: Not publicly disclosed
    • Motivation Behind the Round: To scale operations and invest in new product development.

Total Amount Raised: $70.62M. Current Valuation: $510M.

Key Investors

  • L Catterton
    • Details: L Catterton is a global consumer-focused private equity firm. It invests in all major consumer segments, including food and beverage, retail and restaurants, consumer products and services, and health and wellness.
    • Investment Focus Areas: Food and beverage, retail and restaurants, consumer products and services, health and wellness.
    • Notable Investments: Not publicly disclosed.
  • Bessemer Venture Partners
    • Details: Bessemer Venture Partners is a venture capital firm that invests in enterprise, consumer, and healthcare startups. It has a long history of backing innovative companies and helping them scale.
    • Investment Focus Areas: Enterprise, consumer, healthcare.
    • Notable Investments: LinkedIn, Shopify, Pinterest.
  • Imaginary Ventures
    • Details: Imaginary Ventures is a venture capital firm that focuses on early-stage investments in the consumer sector, particularly in fashion, beauty, and lifestyle brands.
    • Investment Focus Areas: Fashion, beauty, lifestyle brands.
    • Notable Investments: Glossier, Everlane, Reformation.
  • 2048 Ventures
    • Details: 2048 Ventures is an early-stage venture capital firm that invests in technology-driven startups across various sectors, including software, hardware, and life sciences.
    • Investment Focus Areas: Software, hardware, life sciences.
    • Notable Investments: Not publicly disclosed.
  • Techstars
    • Details: Techstars is a global platform for investment and innovation. It runs accelerator programs and invests in early-stage startups, providing them with mentorship and resources to grow.
    • Investment Focus Areas: Early-stage startups across various sectors.
    • Notable Investments: Not publicly disclosed.

What's Next for GlossGenius?

GlossGenius stands at the cusp of a significant opportunity to revolutionize the beauty and wellness industry. With a recent $25 million boost, the company aims to expand its customer base and enhance its fintech capabilities. The beauty segment, which attracted $2.94 billion from venture funds last year, presents a vast market for GlossGenius to tap into. The platform's ability to handle $2 billion in annualized transaction volume underscores its potential for growth.

Future fundraising opportunities seem promising as GlossGenius continues to innovate and scale. The company's rapid growth and the increasing digitization of small businesses post-pandemic make it an attractive prospect for investors. However, challenges such as competition from other tech platforms and the need for continuous innovation could pose hurdles. Maintaining product quality and customer satisfaction while scaling operations will be crucial for sustained success.

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