
Total amount raised
$125 Millions
Latest funding date

Location
Title
Slice has successfully raised significant funding through multiple rounds, including a Series D round, to support its mission of empowering independent pizzerias. The platform offers a range of services such as custom pizza boxes, a specialized POS system, and advanced advertising solutions.
Keep reading to explore the intricacies of Slice's fundraising journey and the investors backing this innovative platform.
What Is Slice?
Founded in 2015 by Ilir Sela, Slice is headquartered in New York, New York. The company supports independent pizzerias with technology, marketing, and buying power.
Slice's mission is to empower local pizzerias to compete with larger chains while maintaining their independence. They offer services like custom pizza boxes, POS systems, and advanced advertising solutions.
With a team of 251-500 employees, Slice continues to grow, helping pizzeria owners build profitable businesses and remain integral parts of their communities.
How Much Funding Has Slice Raised?
- Seed Round
- Amount Raised: $4M
- Date: March 2015
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To kickstart the platform and develop initial technology solutions for pizzerias.
- Venture Round
- Amount Raised: $3M
- Date: July 2016
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To expand the platform's reach and enhance marketing efforts.
- Series A
- Amount Raised: $15M
- Date: May 2017
- Lead Investors: Notable Capital
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To scale operations and improve technology infrastructure.
- Series B
- Amount Raised: $20M
- Date: March 2019
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To further develop the platform and expand into new markets.
- Series C
- Amount Raised: $43M
- Date: May 2020
- Lead Investors: Kohlberg Kravis Roberts
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To enhance product offerings and support more pizzerias.
- Series D
- Amount Raised: $40M
- Date: April 2021
- Lead Investors: Cross Creek
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To invest in vertical solutions, expand the product roadmap, and scale the Slice Accelerate program.
In total, Slice has raised $125M. The current valuation is not publicly disclosed.
Key Investors
- Kohlberg Kravis Roberts (KKR)
- Details: KKR is a global investment firm that manages multiple alternative asset classes, including private equity, energy, infrastructure, real estate, and credit.
- Investment Focus Areas: Private equity, energy, infrastructure, real estate, credit.
- Notable Investments: First Data, GoDaddy, ByteDance.
- Cross Creek
- Details: Cross Creek is a venture capital firm that typically invests in growth-stage companies.
- Investment Focus Areas: Growth-stage companies, technology, healthcare.
- Notable Investments: Anaplan, Domo, Health Catalyst.
- 01 Advisors
- Details: 01 Advisors is a venture capital firm founded by former Twitter executives Dick Costolo and Adam Bain.
- Investment Focus Areas: Technology, innovative companies, SaaS.
- Notable Investments: Notion, Bird, SpotOn.
- GGV Capital
- Details: GGV Capital is a global venture capital firm that invests in technology companies across various stages.
- Investment Focus Areas: Technology, consumer internet, enterprise tech.
- Notable Investments: Airbnb, Alibaba, Slack.
- Primary Ventures
- Details: Primary Ventures is a venture capital firm that focuses on early-stage investments.
- Investment Focus Areas: Early-stage companies, technology, consumer products.
- Notable Investments: Jet.com, Mirror, Latch.
What's Next for Slice?
Slice is poised to capitalize on a significant opportunity by expanding its platform to more pizzerias and enhancing its product offerings. With the recent $40 million Series D funding, the company aims to scale its Slice Accelerate program and introduce new tools like the Slice Register point-of-sale system and the Slice Rewards loyalty program. These initiatives could help Slice manage over $1 billion in transactions and partner with over 20,000 pizzerias, providing them with the technology to compete with larger chains.
Future fundraising opportunities seem promising, given the involvement of high-profile investors and the company's aggressive growth plans. Additional funding rounds could support further technological advancements and geographic expansion. However, Slice may face challenges such as competition from other tech-centric companies and the need to maintain service quality while scaling operations. Convincing more pizzerias to adopt their technology will also be crucial for sustained growth.
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