Total amount raised
$1.5 Billions
Latest funding date
12/1/2021
Location
Genesys has successfully raised significant funding over multiple rounds, attracting notable investors such as Zoom and Salesforce Ventures. The company continues to innovate in the customer experience space with its AI-powered solutions.
Keep reading to explore the intricacies of Genesys' fundraising journey and the investors backing this transformative platform.
What Is Genesys?
Founded in 1990 by Alec Miloslavsky and Greg Shenkman, Genesys is headquartered in Daly City, California. The company specializes in omnichannel customer experience (CX) and contact center solutions, offering both cloud-based and on-premises options.
Genesys orchestrates over 70 billion customer experiences annually for organizations in more than 100 countries. Their solutions enable proactive, predictive, and hyper-personalized customer interactions across various channels, including marketing, sales, and service.
With a workforce of 5001-10000 employees, Genesys continues to innovate in the customer experience space, leveraging AI-driven solutions and tools for workforce engagement and predictive routing.
How Much Funding Has Genesys Raised?
- Private Equity Round
- Amount Raised: $580M
- Date: December 6, 2021
- Lead Investors: Salesforce Ventures
- Valuation at Round: $21 billion
- Motivation Behind the Round: To accelerate leadership in the Experience as a Service market globally and enhance their customer experience orchestration platform.
- Private Equity Round
- Amount Raised: $900M
- Date: July 22, 2016
- Lead Investors: Permira
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support company growth and market expansion.
- Private Equity Round
- Amount Raised: Not publicly disclosed
- Date: February 1, 2012
- Lead Investors: Banneker Partners
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To facilitate strategic initiatives and product development.
- Venture Round
- Amount Raised: Not publicly disclosed
- Date: January 1, 2012
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To drive innovation and expand market presence.
- Venture Round
- Amount Raised: Not publicly disclosed
- Date: January 1, 2008
- Lead Investors: Not publicly disclosed
- Valuation at Round: Not publicly disclosed
- Motivation Behind the Round: To support early-stage growth and development.
Total Amount Raised: $1.48 billion
Current Valuation: $21 billion
Key Investors
- Salesforce Ventures
- Details: Salesforce Ventures is the global investment arm of Salesforce, focusing on enterprise cloud companies. They have invested in over 400 companies worldwide.
- Investment Focus Areas: Enterprise technology, cloud computing, CRM.
- Notable Investments: DocuSign, Twilio, Zoom.
- Permira
- Details: Permira is a global investment firm that acquired Genesys for $1.5 billion in 2012. They focus on driving growth and transformation in their portfolio companies.
- Investment Focus Areas: Technology, consumer, healthcare, financial services.
- Notable Investments: Informatica, LegalZoom, Klarna.
- Zoom Video Communications
- Details: Zoom is a leading provider of video communication solutions, known for its video conferencing platform. They have expanded their investment portfolio to include strategic partnerships.
- Investment Focus Areas: Technology, communication solutions, customer experience.
- Notable Investments: Neat, DTEN, Five9 (attempted acquisition).
- BlackRock
- Details: BlackRock is a global investment management corporation, managing assets for clients worldwide. They are known for their broad investment strategies across various sectors.
- Investment Focus Areas: Broad investment management, various asset classes.
- Notable Investments: Not publicly disclosed.
- Banneker Partners
- Details: Banneker Partners is a private equity firm that focuses on growth-oriented investments. They were involved in a private equity round for Genesys in 2012.
- Investment Focus Areas: Technology, software, business services.
- Notable Investments: Not publicly disclosed.
What's Next for Genesys?
Genesys stands at the cusp of significant growth, driven by its leadership in the Experience as a Service market. With a $21 billion valuation and recent $580 million funding, the company is poised to expand its cloud-based customer experience orchestration platform. The integration of AI and strategic alliances, such as with Google Cloud, opens new avenues for innovation and market penetration.
Future fundraising opportunities seem promising, given the substantial backing from investors like Salesforce Ventures and Zoom. These funds could fuel further acquisitions, enhancing Genesys' capabilities in AI and digital experience products. However, the company must navigate challenges like integrating new technologies and maintaining rapid innovation to stay ahead in a competitive market.
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