Challenger Sales

Learn about SFDC, including overview of Salesforce.com (SFDC), key components of SFDC, benefits of using SFDC, & popular SFDC integrations.

Learn about quarterly business review, including preparing for a successful quarterly business review, & key components of an effective QBR.

Learn about sales kickoff, including planning a successful sales kickoff, key elements of a sales kickoff, & sales kickoff vs. regular sales meetings.

Learn about version control systems, including understanding version control systems, benefits of using version control, & types of version control systems.

Learn about lead qualification, including the importance of lead qualification, key elements of lead qualification, differences between lead qualification and assessment.

Learn about edge locations, including understanding edge locations benefits, types of edge locations, & implementing edge locations.

Learn about sales quota, including setting sales quotas: best practices, types of sales quotas explained, & achieving your sales quota: strategies.

Learn about customer churn rate, including calculating customer churn rate, strategies to reduce churn, & impact of churn on business.

Learn about buying cycle, including stages of the buying cycle, key influences on buying decisions, & enhancing the customer's buying journey.

Learn about marketing play, including crafting effective marketing plays, examples of successful marketing plays, & marketing plays vs. sales strategies.

Learn about customer retention rate, including calculating customer retention rate, & strategies for improving retention.

Learn about landing pages, including creating effective landing pages, key elements, examples of successful landing pages, & landing pages vs. home pages.

Learn about headless CMS, including benefits of using a headless CMS, how a headless CMS works, & headless CMS vs. traditional CMS.

Learn about B2B marketing attribution, including challenges in B2B marketing attribution, & key metrics for effective attribution.

Learn about MOFU, including optimizing your MOFU strategy, successful MOFU campaign examples, MOFU vs. TOFU: key distinctions, & essential components of MOFU.

Learn about product-market fit, including identifying product-market fit, key metrics for product-market fit, & strategies to achieve product-market fit.

Learn about incident response, including purpose of incident response, steps to develop incident response, & key components of incident response.

Learn about B2B marketing channels, including maximizing B2B channel effectiveness, & exploring digital vs. traditional channels.

Learn about customer data analysis, including benefits of customer data analysis, & key techniques in analyzing customer data.

Learn about sales presentation, including crafting an engaging sales presentation, elements of a successful sales pitch, & sales presentation vs. product demo.

Learn about behavioral analytics, including implementing behavioral analytics successfully, & key metrics in behavioral analytics.

Learn about LinkedIn Sales Navigator, including maximizing LinkedIn Sales Navigator's features, & unlocking sales potential with advanced search.

Learn about affiliate marketing, including understanding affiliate marketing basics, setting up an affiliate program, & benefits of affiliate marketing.

Learn about mobile compatibility, including understanding its importance, benefits of mobile compatibility, & adapting websites for mobile.

Learn about outbound sales, including strategies for effective outbound sales, key metrics in outbound sales, outbound vs. inbound sales..

Learn about customer lifetime value, including calculating customer lifetime value, key factors influencing CLV, & improving your CLV strategy.

Learn about qualified lead, including identifying qualified leads, criteria for lead qualification, & qualified vs. unqualified leads.

Learn about sales coach, including qualities of an effective sales coach, the importance of sales coaching, & sales coaching vs. sales managing.

Learn about demand, including key factors influencing demand, elasticity of demand, types of demand, & demand forecasting methods.

Learn about data appending, including benefits of data appending, implementing data appending effectively, & data appending vs. data scrubbing.

Learn about inside sales metrics, including key indicators in inside sales metrics, & measuring success: essential metrics.

Learn about customer success, including key strategies for customer success, benefits of prioritizing customer success, & customer success vs. customer support.

Learn about no spam, including ensuring compliance with no spam rules, strategies for effective no spam practices, & no spam vs. traditional email marketing.

Learn about targeted marketing, including benefits of targeted marketing, key strategies for effective targeting, & targeted marketing vs. mass marketing.

Learn about PPC, including understanding PPC metrics, benefits of PPC advertising, common PPC mistakes, & optimizing your PPC strategy.

Learn about direct mail, including crafting an effective direct mail campaign, the benefits of direct mail in sales, direct mail vs. email marketing: a comparison.

Learn about regression testing, including benefits of regression testing, how to perform regression testing, & types of regression testing.

Learn about Hadoop, including understanding Hadoop components, core functions of Hadoop, applications of Hadoop in sales, & Hadoop best practices.

Learn about day sales outstanding, including calculating your DSO, strategies for reducing DSO, impact of DSO on cash flow, & DSO vs. cash conversion cycle.

Learn about sales territory planning, including strategies for successful territory planning, & key components of territory planning.

Learn about data privacy, including understanding data privacy laws, implementing data privacy in your business, data privacy vs. data security: the differences.

Learn about programmatic display campaign, including how programmatic display campaigns work, & benefits of programmatic display advertising.

Learn about ballpark, including estimating with ballpark figures, understanding ballpark estimates in sales, & ballpark estimates vs. precise quotes.

Learn about drip campaign, including crafting an effective drip campaign, examples of successful drip campaigns, drip campaign vs. bulk emailing: understanding the differences.

Learn about customer retention cost, including strategies to reduce retention costs, & critical metrics for measuring retention success.

Learn about FAB technique, including implementing FAB in sales strategies, benefits of the FAB technique, & FAB vs. other sales techniques.

Learn about artificial intelligence in sales, including benefits of AI in sales, key technologies behind sales AI, & AI versus traditional sales techniques.

Learn about sales territory, including how to design an effective sales territory, & examples of successful sales territories.

Learn about scalability, including understanding scalability in business, benefits of scalability, & key elements of scalability.

Learn about average customer life, including calculating average customer life, key factors influencing customer life, & improving average customer life.

Learn about outside sales, including strategies for successful outside sales, benefits of employing outside sales, & comparing inside and outside sales.

Learn about guided selling, including benefits of guided selling, steps to implement guided selling, & guided selling vs. traditional sales.

Learn about lead enrichment, including benefits of lead enrichment, strategies for effective lead enrichment, & lead enrichment vs. lead generation.

Learn about psychographics in marketing, including understanding it, crafting psychographic profiles, & psychographics vs. demographics.

Learn about competitive landscape, including analyzing your competitors, crafting your competitive edge, & key metrics for competitive analysis.

Learn about infrastructure as a service, including benefits of adopting IaaS, & IaaS vs. PaaS vs. SaaS: understanding the differences.

Learn about custom API integration, including benefits of custom API integration, & key steps in developing custom APIs.

Learn about bad leads, including identifying bad leads, warning signs of bad leads, impact of bad leads on sales, & strategies to minimize bad leads.

Learn about git, including overview of Git features, benefits of using Git, common Git commands, & tips for effective Git usage.

Learn about outbound leads, including strategies for generating outbound leads, & effective outbound lead engagement methods.

Learn about cold calling, including crafting effective cold calling scripts, the art of the follow-up call, cold calling vs. warm calling: u.

Learn about data security, including understanding data security risks, components of data security, & implementing effective data security measures.

Learn about sales dashboard, including designing your sales dashboard, key metrics for sales dashboards, & sales dashboard vs. CRM system.

Learn about cloud-based CRM, including benefits of cloud-based CRM, key features of cloud-based CRM, & cloud-based CRM vs. on-premises solutions.

Learn about consumer relationship management, including building effective consumer relationships, & strategies for enhanced consumer engagement.

Learn about marketing mix, including components of a marketing mix, balancing the 4 Ps for success, & importance of target market in marketing mix.

Learn about brand loyalty, including how to build brand loyalty, benefits of brand loyalty, measuring brand loyalty, & strategies for increasing loyalty.

Learn about firmographics, including understanding firmographic data, key elements of firmographics, & utilizing firmographics for market segmentation.

Learn about lead magnet, including crafting an irresistible lead magnet, characteristics of effective lead magnets, & lead magnets vs. traditional advertising.

Learn about sales performance metrics, including key components of sales performance metrics, & essential sales metrics to track.

Learn about sales workflows, including designing optimal sales workflows, & key components of effective sales workflows.

Learn about sales plan template, including crafting an effective sales plan, key components of a sales plan, sales plan vs. marketing strategy.

Learn about sales champion, including identifying your sales champion, qualities of an effective sales champion, sales champion vs. sales representative.

Learn about Jobs to Be Done framework, including applying the Jobs to Be Done framework, & key principles of Jobs to Be Done.

Learn about Google Analytics, including understanding Google Analytics features, setting up Google Analytics, & benefits of using Google Analytics.

Learn about performance monitoring, including benefits of performance monitoring, key metrics to track, common challenges, & best practices.

Learn about NRR, including what is NRR, improving your NRR, NRR vs. gross revenue retention (GRR), & the significance of NRR in business growth.

Learn about accessibility testing, including how to conduct accessibility testing, & benefits of accessibility testing.

Learn about CDP, including how CDP enhances outbound sales, benefits of using CDP, implementing CDP tools, & CDP vs. CRM.

Learn about lead nurturing, including the importance of lead nurturing, strategies for effective lead nurturing, lead nurturing vs. lead generation: understanding the differences.

Learn about renewal rate, including how to calculate it, why it matters, factors impacting renewal rate, & tips for improving renewal rate.

Learn about touches, including optimizing touch strategies, tactics for effective touch points, & comparing touches with impressions.

Learn about touchpoints, including maximizing touchpoint efficacy, types of sales touchpoints, & optimizing customer journey through touchpoints.

Learn about QA, including understanding QA in outbound sales, benefits of implementing QA, best practices for QA, and tools for effective QA.

Learn about unique value proposition (UVP), including its definition, key components, how to create one, benefits, and examples of effective UVPs.

Learn about electronic signatures, including benefits of electronic signatures, & how to implement electronic signatures.

Learn about deal closing, including strategies for successful deal closing, key elements of a strong close, & deal closing versus lead nurturing.

Learn about customer acquisition cost, including calculating your customer acquisition cost, & strategies for reducing acquisition costs.

Learn about dark funnel, including unraveling the dark funnel mystery, strategies to illuminate the dark funnel, & dark funnel vs. traditional sales funnels.

Learn about LPI, including understanding LPI in sales context, implementing LPI strategies effectively, & comparing LPI with traditional sales metrics.

Learn about competitive analysis, including steps for conducting competitive analysis, & key components of competitive analysis.

Learn about weighted pipeline, including calculating your weighted pipeline, & distinguishing weighted pipeline from traditional forecasting.

Learn about social proof, including harnessing social proof effectively, types of social proof in marketing, & social proof vs. traditional advertising.

Learn about sales team management, including key principles of effective sales team management, & building high-performing sales teams.

Learn about value chain, including key elements of value chain, building an efficient value chain, & value chain vs. supply chain.

Learn about business development representative, including skills and qualifications for BDRs, & roles and responsibilities of a BDR.

Learn about logo retention, including improving logo retention rates, strategies for effective logo retention, & logo retention vs. revenue retention.

Learn about point of contact, including identifying your point of contact, effective communication strategies, roles and responsibilities of a point of c.

Learn about inventory management, including benefits of effective inventory management, & steps to implement inventory management.

Learn about channel marketing, including types of channel marketing strategies, key benefits of channel marketing, building a successful channel marketing p.