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How OpenAI is scaling their GTM motion with Clay

January 21, 2025
How OpenAI is scaling their GTM motion with Clay
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How Rippling uses Clay to scale growth experiments and email personalization

March 4, 2025
How Rippling uses Clay to scale growth experiments and email personalization
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How Verkada’s growth team uses Clay to launch targeted ABM campaigns across LinkedIn, email, and direct mail

September 6, 2024
How Verkada’s growth team uses Clay to launch targeted ABM campaigns across LinkedIn, email, and direct mail
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How Anthropic uses Clay to 3x their enrichment coverage—with no manual work

August 26, 2024
How Anthropic uses Clay to 3x their enrichment coverage—with no manual work
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How Regency Supply used Clay to find niche prospects & automate research and scoring

Regency Supply, a commercial lighting and electrical distributor serving thousands of businesses and local contractors, found themselves spending too much time on manual tasks: verifying new e-commerce registrations, building lists of local electrical contractors, and enriching contact data.

April 2, 2025
May 14, 2025
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How Exit Five scales sponsorship revenue by enriching newsletter subscribers

Exit Five, an online and in-person B2B marketing community, faced a common challenge every media company faces: growing their sponsorship revenue while working with limited data and a lean team.

March 11, 2025
May 1, 2025
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How Rippling uses Clay to scale growth experiments and email personalization

Rippling is a platform that enables companies to manage their people, spend, and IT all in one place. It has tens of thousands of customers globally.

March 4, 2025
April 27, 2025
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How Rootly used Clay to scale outbound sales with leaner, smarter workflows

Rootly, an incident management platform trusted by companies like Dropbox, Figma, LinkedIn, and our team at Clay, faced a common challenge familiar to many YC startups selling to enterprise clients: how to scale outbound sales efficiently without the resources of larger teams.

January 21, 2025
May 1, 2025
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How OpenAI is scaling their GTM motion with Clay

OpenAI, the pioneering AI research and deployment company, changed the world as we know it with the launch of ChatGPT in 2022. When they launched ChatGPT Enterprise, just nine months later, they unleashed a firehose of inbound interest.

January 21, 2025
April 27, 2025
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How Vanta uses Clay to streamline RevOps and scale signal-based prospecting

Vanta, the leading trust management platform, faced a familiar challenge for high-growth B2B companies: their fragmented sales tech stack was causing inefficiencies across their rapidly scaling sales team.

January 21, 2025
April 22, 2025
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How Harmonic automated their SDR workflows in Clay to increase output and conversion rates

Harmonic, the complete startup database trusted by many of the largest VCs worldwide, faced challenges managing their SDR workflows across multiple tools. To streamline their outbound motion and boost productivity, Harmonic rebuilt their entire SDR workflow using Clay.

January 13, 2025
June 12, 2025
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How Sendoso uses Clay to inject creativity, efficiency, and $1M in pipeline into their outbound motion

Sendoso helps revenue teams drive pipeline using direct mail and personalized gifting. Its marketing team owns qualified pipeline generation, with three SDRs that partner closely with sales.

November 20, 2024
May 1, 2025
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How Oyster uses Clay to run intent-based outbound campaigns, saving 40hrs/month per sales rep

Oyster is a global employment platform that helps companies hire and manage distributed teams in 180+ countries.

October 22, 2024
April 27, 2025
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How Coverflex uses Clay to automate signal-based outreach for 3M+ companies, adding 200+ monthly demos

Coverflex is a fast-growing fintech company that offers a flexible benefits platform for businesses. Targeting small-to-medium-sized enterprises (SMEs) across Portugal, Spain, and Italy, Coverflex helps companies provide personalized approaches to employee benefits.

October 10, 2024
June 12, 2025
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How Verkada’s growth team uses Clay to launch targeted ABM campaigns across LinkedIn, email, and direct mail

Verkada is a cloud-based enterprise security company that provides intelligent video surveillance, access control, environmental sensors, and alarms in one unified platform. The company’s growth team uses a variety of strategies—including ads, outbound campaigns, and direct mail—to target niche ideal customer profiles such as IT directors, Homeowners Associations (HOAs), industrial businesses, and more.

September 6, 2024
April 27, 2025
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How Anthropic uses Clay to 3x their enrichment coverage—with no manual work

‍Anthropic, founded in 2021, is the trailblazing AI safety and research company behind the popular LLM Claude, with the mission to build reliable, interpretable, steerable AI systems.

August 26, 2024
April 27, 2025
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Sales Prospecting—Sales Email Examples, Components, and Writing Tips

Boost your sales prospecting with sales email examples you can leverage in your campaigns. Learn how to write effective prospecting emails on autopilot.

Dec 28, 2024
Dec 28, 2024
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How to Get a YouTube Transcript in Seconds with Clay

This simple Clay hack is the fastest way to get a YouTube transcription

Dec 3, 2024
Dec 3, 2024
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AI for Sales and Pipeline Management—Main Uses [+ a Tool Recommendation]

Learn how to leverage AI for sales and pipeline management to optimize your processes, identify high-potential accounts, and enhance conversions.

Nov 29, 2024
Nov 29, 2024
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Gen AI for Presales—Applications, Best Practices & Challenges

See the numerous applications of gen AI for presales and learn how the technology can help you make informed decisions and successfully close deals.

Nov 29, 2024
Nov 29, 2024
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AI Lead Nurturing Systems—Definition, Processes, Benefits, and Limitations

Explore what AI lead nurturing systems are, how they help build meaningful and authentic relationships, and what they can’t do for your sales initiatives.

Nov 29, 2024
Nov 29, 2024
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ChatGPT Prompts for Lead-Scoring Techniques—Benefits, Examples, and a Tool Recommendation

Discover ChatGPT prompts for lead-scoring techniques to easily identify high-potential accounts based on criteria that align with your line of work and goals.

Nov 29, 2024
Nov 29, 2024
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AI Selling—A Comprehensive Guide for Sales Teams

Learn more about AI selling, the potential challenges it comes with, and a tool that can help you find customers for your AI products and enhance conversions.

Nov 29, 2024
Nov 29, 2024
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ChatGPT for Sales and Business Development—Benefits, Use Cases, and More

Learn about the different ways you can use ChatGPT for sales and business development. Discover actionable tips for implementing ChatGPT successfully.

Nov 29, 2024
Nov 29, 2024
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Deploying an AI BDR—Potential Uses & Limitations

Learn how an AI BDR can take over your outbound processes to make them more effective. Understand the limitations of replacing human BDRs with AI.

Nov 29, 2024
Nov 29, 2024
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ChatGPT Email Response—Everything Sales Pros Need To Know

Discover if and how to use a ChatGPT email response in your sales campaigns to automate communication, save time, and enhance efficiency.

Nov 29, 2024
Nov 29, 2024
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Using AI in Outbound Sales: 101 Guide

Discover how to use AI in outbound sales to find and understand leads, track their behavior at touchpoints, and reach out to them with personalized content.

Nov 29, 2024
Nov 29, 2024
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AI Lead Qualification—Benefits, Challenges & Valuable Tips

Learn how AI lead qualification can lead to enhanced conversions. Discover its benefits and potential challenges you may face while implementing it.

Nov 29, 2024
Nov 29, 2024
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Conversational AI Lead Scoring—Definition, Benefits & Best Practices

Learn more about conversational AI lead scoring, how it works, and how to use it to identify high-potential accounts and improve conversion rates.

Nov 29, 2024
Nov 29, 2024
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AI Follow-Up Email—Customizing Outreach at Scale

Discover how AI follow-up email software can help with writing, personalizing, and automation. Understand the limitations and find the best tool for the job.

Nov 29, 2024
Nov 29, 2024
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AI in Sales—Examples & Creative Uses

Discover the best AI in sales examples to get new ideas on employing the technology in various sales-related processes and improve your campaigns’ performance.

Nov 29, 2024
Nov 29, 2024
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AI Lead Follow-Up—Everything You Need To Know

Learn about AI lead follow-up and how to use it to optimize lead management, improve responsiveness, and enhance conversions.

Nov 29, 2024
Nov 29, 2024
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ChatGPT Email Prompts—Must-Try Examples

Discover the best ChatGPT email prompts for SDRs and learn how to use them to improve your outreach, win over leads, and save time.

Nov 29, 2024
Nov 29, 2024
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AI Email Finder—Definition, Benefits, and Tips

Learn how an AI email finder enhances your prospecting efforts and helps set up successful campaigns. Discover tips for getting the most out of your tool.

Nov 29, 2024
Nov 29, 2024
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How To Leverage ChatGPT for Sales—Use Cases & Tips [+A Tool Recommendation]

Learn how to take advantage of ChatGPT for sales purposes to automate different processes, save time, enhance productivity, and boost revenue.

Nov 6, 2024
Oct 30, 2024
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How To Use AI for Sales—Everything You Need To Know

Find out how to use AI for sales and why AI is becoming an indispensable tool for prospecting, managing leads, and increasing sales revenue.

Nov 6, 2024
Oct 30, 2024
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